Tuesday, 21 June 2011 19:12


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Christopher Beales and Lauretta Roberts Christopher Beales and Lauretta Roberts Rob Clayton

The 2011 WGSN Global Fashion Awards, sponsored by SWAROVSKI ELEMENTS, launched in London on the 20th of June at St Martins Lane, to the who's who of the London fashion industry.

Amongst the attendees were chairman of the British Fashion Council, Harold Tillman; WGSN CEO, Susanna Kempe and 2010's 'Most Influential Footwear Designer', Nicholas Kirkwood. They were joined by a select group of over 150 guests who were all there to find out who had been shortlisted as candidates for this year's WGSN Global Fashion Awards. The awards honour fashion's most inspirational and innovative and were created by WGSN in 2010 to recognise those who are pushing the boundaries of fashion, propelling the industry forward and setting the style agenda on a global scale.

Hosted by WGSN (www.wgsn.com), the world's leading style and trend forecaster, and supported by GfK, the London launch event included a mini makeup and manicure station by AOFM Pro with speeches by WGSN CEO Susanna Kempe and the director of the WGSN Global Fashion Awards, Lauretta Roberts.

Following the London shortlist announcement, the winners will be accepting their trophies at a ceremony that will take place at Gotham Hall in New York City on the 20th of October 2011 in front of an audience from around the world of fashion's most influential industry insiders.

Please see attached for the full shortlist by category including 'Outstanding Customer Experience,' 'Most Influential Design Team,' 'Outstanding New Store,' 'Breakthrough Designer,' 'Outstanding Fashion Innovator,' 'Outstanding Student Collection' and 'Most Innovative Marketing Campaign.'

Created by WGSN in 2010 to recognise and reward those who are pushing the boundaries of fashion and propelling the industry forward, the Global Fashion Awards are a call for all individuals and businesses working across the fashion industry around the world to commemorate and recognise high-level achievement.

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