Pronounced “mul – me“ - Mulmi is the result of the creative collaboration between Willi Lacey Creative director and Designer Urte Juodvirsyte.
Their aim was to design unique, contemporary lingerie with integrated patterns that flowed between top and bottoms.
As a small team they developed everything from the brand, initial designs through to our first collection.
They hand print and laser cut our 95% GOTS cotton elastane fabric,use elastic and cotton manufactured in the United Kingdom and accessories from a French family run business.
The manufacture process and sewing studio is all 'in house', in a converted stable on a country estate once owned by a Rock legend!
They created Mulmi's modern and contemporary designs to be one-of-a-kind underwear.
Their aim was to blur the distinction between “everyday” and “special occasion” by creating beautiful, comfortable, and unique intimates.
They would like Mulmi to be the first thing you reach for after laundry day!
Your 'Everyday specials'
About The Collection
Their first collection features 2 designs inspired by traditional Japanese art and culture.
Each design comes in 3 colour palettes which we feel with complement different skin tones and comes in boy shorts, high and mid rise, crop top, cross over bra and triangle bra.
Each colour design is named after traditional Japanese girls names.
Aimi.....'Love and beauty'
Never underestimate the value of a good pair of knickers! A complete sense of comfort and security starts from the right underwear, indeed. Wear My Freedom, the creator of the revolutionary non-wired Freedom Bra® for D+ cups, has just launched a line of pants that has confidence as its primary goal.
Wear My Freedom, the brand new underwear brand which launched in June 2020 with its revolutionary non-wired and ultra-comfy bra is increasing the sizes they sell.
Your underwear speaks a lot about you. Even if it isn’t for public consumption you don’t have to just put on anything you come across like overstretched and greying grundies. Great underwear makes you feel great in your clothes.
The thought and craftsmanship that’s put into making lingerie isn’t just to impress your significant other on Valentine’s Day or date night. In recent years, lingerie has moved from behind the curtains and beyond the confines of your home and towards a new expression of style. Here’s how you can wear your luxury lingerie sets, in and out of the home.
Wearing Lingerie As Outwear - The Bodysuit
This bodysuit is the most popular form of wearing lingerie as outwear and has taken the Instagram world by storm, particularly after the Kardashian’s were seen sporting this look. Bodysuits offer versatility and can be worn with almost anything to create a super chic look.
Pair your bodysuit with some light-wash blue mom jeans or skinny jeans and layer with a leather jacket and some heels for a super cute summer/autumnal fashion statement. As modelled by Kim Kardashian, go bold and pair your lace bodysuit with some tracksuit bottoms. Add a sporty bomber and some sneakers to create an athleisure vibe or pair with some heels for that true Kardashian look.
Sport-inspired lingerie has made a huge comeback and is definitely here to stay this year. The revival of the 90s streetwear has taken the fashion world by storm and it doesn’t stop at lingerie. With the intention to encourage women into an era of confidence and comfort, the sport-inspired lingerie trend is made up of melange fabrics, logo embedded elastic bands and mesh detailing.
Velvet has made a huge (and surprising) comeback in our wardrobes and so it should come as no surprise that it is going to make its way back into our underwear drawers this year. Plush velvet and velour lingerie sets are the epitome of luxury particularly the feel of soft velvet against your skin. Velvet lingerie typically comes in a pallet of dusky pinks and grey or rich and intense with emerald greens and peacock blues. The great thing about this trend is, just like the bodysuit, it isn’t restricted to the bedroom and can be worn on a night out or even better, on holiday.
Dare To Wear Red
Red is often the colour that springs to mind when you think of sexy luxury lingerie. The colour has been proven to stimulate emotions of passion and sensuality. Like a bull fighter, red attracts a variety of attention stemming from love to anger.
When it comes to women's lingerie collections, red is a staple colour and enables women to feel empowered and sexy. It is a strong trend in fashion and has been a large focal point of new season trends.
As the evenings begin to get lighter and we move closer to spring, the boho trend will begin to emerge. With beautiful rustic colours and earthy tones, the boho prints are inspired by festival fashion with an abundance of Aztec prints, embroidery stitches, ribbons and beading. It has a playful yet sexy feel to it and is the perfect companion for summer. Pair you bohemian bralette with some ripped denim shorts and Dr Martens.
Since the 16th century, the corset has come a long way. Commonly seen on New York’s fashion catwalks, wear your corset over an oversized shirt and some thigh high boots for a super high-fashion look. For a super chic festival look, wear a corset over a loosely fitted dress and some cowboy or biker boots.