The highly anticipated Adidas and Gucci collection has finally landed. It is a fact, you can finally ‘add to cart’ your favourite pieces from the collection but you better do it soon because so many of us have been waiting to see the beautiful designs and they will be sold out in no time.
Ph. Dima Pechurin (Unsplash)
Adidas and Gucci combine creative codes to make something uniquely new. Meet their new collection.
Everything started with rumours and pictures over social media and earlier this year both brands confirmed it was not a mirage but indeed a project in the making but - at long last - the day has come. As far as fashion collaborations go, this doesn’t even come close to a typical one. The lookbook features over 60 images, from the iconic Adidas Gazelle Sneakers stamped with the Gucci logo to the famous Gucci clogs with the three stripes front and centre.
Exploring The World Of Adidas And Gucci
The collection blends nostalgia and contemporary style, drawing inspiration from previous decades. If we take a look at the trends at the moment you’ll notice how much of them are influenced by the past. The collection is spot on - at the right time for the right audience. The lookbook includes both men and women streetwear. We're talking luxe hoodies, matching knit sets, and a hint of Gucci on your tracksuits. For those of you who love Tennis and Golf are in for a treat, you can scroll through the website and you are guaranteed to find something special for your next game. And if you are not a sports fan Adidas and Gucci have you covered. As well as athletic wear, the collection includes sophisticated separates such as flared trousers, pencil skirts, and triple-stripe dresses. When it comes to exploring the lookbook, keep one thing in mind - there is plenty of choice, which means there is something for everyone. If you think you are not a fan of this collaboration maybe you just haven’t found ‘your’ piece yet.
How To Get Your Hands On The Collection
The entire collection is available to shop in select Gucci stores or by simply visiting Gucci’s website. If you are more of a fan of the three stripes rather than the House you can jump on the Adidas Confirmed app and look at the limited pieces that have been uploaded there. It sounds pretty simple but there's one more way to get your hands on the Gucci x Adidas collection but it’s only for those who can get to California fast enough. They are opening two pop-up stores, one in the Los Angeles Melrose shopping centre and the other in South Coast Plaza's Jewel Court. When you visit, you'll discover a storefront covered in a retro print inspired by the trefoil logos of Gucci and Adidas. To elevate the experience the space will be decorated with vintage furniture nodding to the collection’s ‘70s influence. Later on the brand will open pop-ups outside the West Coast at existing Gucci store locations, such as New York City, Chicago, and Toronto.
Fancy some Gucci Gazelle Sneakers? Or maybe an Adidas dress? Everyone is talking about the collaboration. If you want to grab a little something new to add to your wardrobe you need to act fast and jump over to their website. If you just want to see the garments and accessories keep an eye for the pop-up stores and where their next location may be.