This creative fiend

If you can dream it you can do it, that is exactly the go-getter attitude that pushed Mary Ajayi to pursue her passion for fashion.

The passion for fashion

Deciding to become a designer and build a online fashion brand was a easy one for this go-getter Dublin based #bossbabe originally from Nigeria. With a ever growing collection ranging from Maxi Dresses, to Co-ords , home decor and fashion accessories. She is constantly pushing herself to expand her collection and to build a brand filled with timeless pieces for both men and women.

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Her African heritage plays a big part of her design,“as a child, I’ve always opted for African fabric when creating, there’s just something about African prints that I’m fascinated by, it is so unique and I think that’s what makes me stand out from other designers.”

With the beautiful and vibrant aesthetic of the Ankara fabric forming the bases for all her pieces making it both versatile and fashionable. And a true expression of her African heritage and culture bringing to life the eye popping colors and diversity of the ever changing African landscape.

“I want those wearing my pieces to feel connected to their roots, empowered and proud of where they are from”

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If you share Mary’s Love for Africa and African design then pop into her online home and support proudly #blackownedbusiness and bring a touch of Africa to your home and wardrobe.

Published in Blog

Summer is the perfect time to embrace colour and mix things up from your usual navy and black winter wardrobe.

Published in Trends
Wednesday, 20 June 2018 09:30

Caivo

Caivo is a luxury new brand, specialising in handmade hair jewellery for special occasions like weddings, proms and even a day at the races. We use a variety of materials including fine crystals like Swarovski.

Caivo’s first piece started with the wedding of a Polish designer Katarzyna Rychter, who recently graduated from an Art University in Kalisz. She could not find the right jewellery for her hair. So Katarzyna together with Iwona Rychter designed and created the perfect piece for her special day. Later on the uniqueness and high quality of Caivo’s designs brought a lot of interest from brides to be in Poland and abroad.

Caivo’s products are designed and made in Poland. Although the company was set up in Nottingham, England by Timothy Novak who is a family member and now the managing director of the company.

The team in Poland is made up of Katarzyna Rychter the designer, and her mother in-law Iwona Rychter who has many years of experience with jewellery production and quality assessing. In England Iwona’s brother Timothy worked closely with the Creative Manager Kat Puchowska and Marie McLaughlin the Operation Manager to launch the website, social media and promote the brand. Kat Puchowska is a graduate in Fashion Photography at Nottingham Trent University, and has been able to draw on her own experience from being involved in the fashion industry and photography projects.

Along with the new jewellery collection of luxury tiaras and combs, Caivo offers bespoke designs at the “Just for you” section online for the customers who require something with that extra individuality to complement their special occasions.

www.caivo.co.uk

Published in Designers
Wednesday, 13 June 2018 17:38

Claud Fürst

Vienna born designer, Claudia Fürst, currently lives and works in the UK. Her designs reflect London’s multicultural society, the cooperate style she knew, merged with what she enjoys; - the edgy and chic aspects to create designs which reflect style and versatility. A scarf or handbag that suits many occasions, any time.

Claud Fürst was created to merge a contemporary style with the demands of commuting to and from work in the city of London and international travel. Claud (as nicknamed by friends) was looking for a stylish, quality-made and functional bag; versatile for travel, day and evening.

‘I couldn’t find that bag I wanted, so I made my own’.

All collections are ‘Made @ UK’. Claud’s trademark logo, an abstract rose, was designed with input from her son.

Her designs appeal to style conscious professionals, jet setters and fashionistas.

FashionIsWhatYouMakeit.

www.claudfurst.com

Published in Designers
Saturday, 12 May 2018 10:13

The Next Best Thing

Your next best shirt

The secret to a stylish and affordable summer wardrobe, is knowing how to wear that one piece you love over and over again. And a shirt is one of those key wardrobe pieces that can take you through a hot sunny summer season.

My Top Pick

The eye catching Spot Print shirt with short rolled sleeves and cute boxy crop fit.

Rust Spot Print

It is one of those pieces that you can dress up or down and will look equally good with a pair of worn jeans or a smart work trousers.

The flattering V neckline gives the shirt a subtle sensual feel making it the right choice for a pair of Black Denim lace shorts, paired with your favourite bikini, a cute mini basket and sandals for a day of fun on the beach.

dotted shirt

Summer holidays are for sleeping in and only waking up in time for brunch. The loose fit and boxy crop fit make this shirt super easy to wear and great to pair with just about anything, like the khaki midi skirt and slider sandals for a simple and easy brunch look.

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The rust color makes it a perfect piece for a neutral monochrome look. Pair it with a chic pair of tapered trouser in a neutral color like the Stone trousers, brown leather handbag and crochet gold slingbacks for a easy-to-wear Monday or Friday #ootd.

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If there is anything that is going to make your life easy on a hot summer's day, whether for work or play then it is a good shirt that is easy to wear, time and time again.

Published in Blog
Tuesday, 01 May 2018 08:56

Nasra Mamoun

Nasra Mamoun is a jewellery designer who has been creating hand-made jewellery for over twenty years. After graduating with a BSc in Geology from Yarmouk University, Jordan, she moved to the UK and her career path took her away from Geology but she has retained a link with designing and making jewellery made primarily from stirling silver and semi-precious stones. She is married to Sudanese artist and photographer Issam Abdelhafiez.

Born in the Sudan to an artistic family, her father, the late Hussein Shariffe was an artist and film director and both he and her mother, Shama Al Siddig have hugely influenced her love and appreciation of colour and design. Her fascination with gem stones began during her student years and she started stringing beads together and gradually progressed to silversmithing. Her creations are unique jewellery pieces that are a pleasure to wear “.

Instagram

Published in Designers
Monday, 12 March 2018 07:47

7 Flattering Styles For Plus Sized Women

It is not new to the society that people only see women as beautiful if they have skinny or shapely bodies.

Published in Styling Tips
Tuesday, 27 February 2018 14:04

Best Wrist Watches 2017

There is nothing that helps more to enhance your look than the accessories, and among them the one is a watch, an attractive and elegant watch or more casual, but classy.

Published in News
Monday, 12 February 2018 20:03

The Ultimate Spring Selection Trend Guide

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The fashion world is always ahead of us, and there is a good reason for it. The spring and summer collections have been showcased during September and early October, and we're thankful for the early notice. It gives us plenty of time to summarize our impressions, narrow down our choices, and it gives fast fashion retailers plenty of time to provide their own interpretations of the predicted and dictated trends so they're available to a broader audience just in time for them to rock them.

So, here it is, the list of the best and most wearable trends for you to pick and choose from and welcome spring the way it's supposed to be done.

50 Shades Of Purple

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Millennial pink has in the past couple of years been one of the most dominant hues out there, present in both couture gowns as well as athleisure pieces. While the presence of the gender-neutral hue was still strong on the runways, it has been slightly overshadowed by the presence of a variety of purples. So, this spring, take a cue from Carolina Herrera, and rock the dark and powerful purple, Ultra Violet - the official color of the year 2018, as well as lighter pastel hues such as lilac. The romantic and subtle lilac will make you look like walking spring, and you can wear it deep into summer, even be the ultimate resort style goddess.

If You Like It, Flaunt It

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If you were saddened by the death of the logo, feel free to rejoice, because logomania is definitely back. It seems as if the logo wasn't dead so much as it was taking a nap while designers were preparing to make it bigger and more conspicuous. Every fashion powerhouse, from Gucci, Fendi to Versace did not hold back on splashing the logo all over tops, bags, dresses, so all you have to do is find your favorite brand and surely find at least one item with your beloved logo on it. When worn in an ensemble that's overall understated and low-key, the logo can look incredibly cool, chic even.

A Little Asymmetrical Party

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Spotted at Altuzarra, Isabel Marant and numerous other designers, the asymmetrical neckline is definitely the most captivating trend. The fabric seems to be everywhere - the neck, the collarbone, the shoulders, and yet still leaving plenty of skin exposed for an additional dose of sensuality. Both tops and dresses with this neckline are already available, and Aussie girls have already snagged their asymmetrical party dresses in Australia, and they're rocking them while it's still summer, but northern hemisphere, worry not, your time to shine is just arriving.

The Shifty Times

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As much as we anticipate the arrival of spring, we must bear in mind that the season can play tricks on us and bring sudden chills leaving us in dire need of great outerwear. The piece to own this season is an oldie but goldie - the mighty trench coat. If you already own one in a neutral camel hue, make sure it's dry-cleaned and ready for those chilly spring days. Those of you whose wardrobe is short of this item, better hop to it, and while you're browsing, you might want to check the upgraded 2018 version which can be embroidered, or even deconstructed as seen on the models walking for Alexander McQueen.

Power Up

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Power up, suit up - the point is the same. We already know that the power suit of the fall and winter of 2017 was either red or plaid, as these were the dominant color and pattern of the season, respectively. The plaid and red will still be worn during spring, make no mistake about it, but if you wish to be the epitome of spring power, your choice of suit will be a poignant white, complete with a wide-shoulder blazer as done by Tom Ford, because nothing says 'powerful' like shoulders that just don't quit.

Written by Sophia Smith

Published in Blog
Thursday, 04 January 2018 12:23

How to Pack Like a Fashion Editor

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Most people in the world would tell you that they love travelling, but hate packing. Perhaps the only people fond of the packing process are Monica-types (Friends), although it’s highly doubtful there are many of these outside the fictitious realm. However, whether you’re an avid traveler who lives out of their suitcase, or even if you travel only for holidays, mastering the art of packing is essential for everyone.

Now, who better to take cues from in this department than fashion editors? Not only do they travel frequently, but they also know clothes and beauty inside out, which makes them THE people to turn to, so let’s.

Two Birds, One Stone

Two birds one stone
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One of the most ingenious packing tricks is rolling. Yes, roll your clothes instead of folding them. This way, not only do you maximize the space in your suitcase, thus leaving plenty of room for your accessories and beauty supplies, but you also avoid the dreaded creasing and wrinkling. Whether you’re going away on business or on holiday, the last thing you need is a suitcase full of clothes that you have to either iron or go around looking like something from the clearance bin.

Save The Dust Cloth Bags

Save the dust cloth bags

When you purchase a purse or a pair of shoes, they usually come with a dust cloth bag. Don’t dispose of these, as they will save your life and luggage. Place your bags and your chosen footwear in these before placing them in the suitcase so as to prevent them from coming into contact with your clothes. That helps keep everything neat and clean, plus, it helps the shoes and bags from being squished. Bring an extra one, it will come really handy for separating dirty laundry.

Pre-plan Is The Name Of The Game

Pre plan is the name of the game

There are two kinds of travelers – those who over-pack and end up not wearing the majority of items they carried and those who under-pack and end up missing pieces to create an outfit. In order to avoid either situation, always pre-plan your outfits. A perfect top won’t do you any good if there’s nothing you can pair it with, right? Always make sure to pack a couple of elegant designer dresses, as you never know when the opportunity to wear them will arise. Every trip comes with certain surprises, so always be prepared.

Now, if you’re staying somewhere for an extended period of time, there is little chance you’ll be able to pack a number of separate outfits to last you the entire trip. This is why it’s always a good idea to decide on a color scheme. This is one of the best tricks because non-clashing prints and color palettes go well together, so you’ll be able to mix and match and make outfits seem fresh even when they’re created using a limited number of elements.

All Those Jewels

All those jewels

With the clothes come accessories, but one of the biggest hassles is preventing necklaces from getting tangled. Your best bet is to pack them in plastic wraps. Press 'n Seal is the absolute best choice as this wrap sticks together when you press it, ensuring that necklaces don’t come anywhere near one another. 

Beauty On The Go

Beauty on the go

Investing on lip palettes is always a great idea because it gives you plenty of lip color options without having to carry ten separate tubes. When it comes to the rest of your makeup, always bring your go-to foundation (you don’t want to take chances here), mascara, and your must-have eyeshadow palette. The best thing you can do is pack double-duty products such as bronzer and blush as these can serve as eyeshadow and save you from having to pack an entire palette.

Avoid anything that comes in a glass bottle because there’s always the danger of it leaking or breaking. Refillable plastic bottles are always a wonderful option if you don’t want to purchase travel size creams and skincare essentials. Finally, travel size shampoo, conditioner, lotion is a must, unless you’re comfortable with hotel toiletries.

Written by Sophia Smith

Published in Blog
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