Wednesday, 02 August 2017 15:50

Absolute Collagen: Your Daily Dose Of Beauty

Absolute Collagen is a powerful anti-ageing liquid high grade marine collagen that fights against the visible signs of ageing and supports skin, nails, hair and joints from the inside out.

Published in News

Fashions Finest announces their partnership with R+Co hair team for their forth coming SS18 event during London Fashion Week this 16th - 17th September.

Published in News
Wednesday, 28 June 2017 18:48

Ways To Give Your Hair More Volume & Body

Not everyone is born with thick, voluminous hair.

Published in Beauty
Wednesday, 31 May 2017 11:00

4 Ways To Add More Volume To Fine Hair

Everyone wants quick and doable ways to volumize fine hair, even if they don't have fine hair.

Published in Beauty
Monday, 15 May 2017 16:39

Save The Blow Dry

I love to have a shower every day especially with the weather getting warmer, but I hate to spend what can seem like hours blow-drying my wet hair after.

I have found a way to make the whole process a lot quicker. My solution to this problem is a Save The Blow Dry Shower Cap. This shower cap has a water proof design with an internal layer of soft micro weave towelling which helps to keep your hair dry and bouncy instead of letting the humidity and condensation win the good hair fight.

The cap is also reversible so it can be used when your want to leave products in your hair without leaving a mess all over your clothes and house. After using it all you need to do is rinse it under the tap ready to use again next time. This shower cap actually works. My hair is not damp or wet after I have had a shower and the cap itself is comfy and does not make my head itch like other shower caps I have tried in the past.

shower cap with pack ani

Save The Blow Dry is only £14.95, which is a small price to pay to keep your hair looking dry and fabulous. The caps come in a blue and pink colour and are great for those of us who do not wash our hair every day. If you cannot deal with blow-drying your hair more than a few times a week this cap is for you.

Written by hayley Sweeney

Published in Blog

Summer is, as everyone knows, the season of weddings.

Published in Beauty
Thursday, 16 March 2017 21:29

Curls Aloud

Diane C Bailey

Incorporating decades of hair care philosophy with ethically sourced (and gorgeous smelling!) ingredients has helped create an inclusive and award-winning product line for SheaMoisture. The brand mantra that ‘the best ingredients come from nature’ is proven with each of the nourishing masks, sprays, shampoos and conditioners.

You will not find any nasties commonly found in many other hair care solutions in SheaMoisture, the brand stays clear of: Parabens, Sulphates, Phthalates, Paraffin, Formnaldehyde, Mineral Oil, Petroleum, DEA, artificial colour or synthetic fragrance and SheaMoisture never test on animals.

Diane C.Bailey, celebrity stylist and SheaMoisture brand ambassador shares exclusive tips on the curl wrenching mistakes many of us are making, creating curls for specific hair-type, insider tips and much more, ensuring that we have the low-down when it comes to curl world.

From styling Beyoncè to creating trend-setting looks for the runway, Diane’s expertise and passion allows all SheaMoisture customers to expertly pick the right products for their individual hair types.

Mistakes People With Curls Make

Diane explains the most popular mistakes that she sees often are that: “Many of my clients with curly hair or type 3 hair types want frizz-free curl definition. For full head curly girls, I recommend “less is more” – use products with a light touch. Many curly girls use heavy oily products to smooth the cuticle to reduce frizz, weighing down the hair. Light hydrating oils with anti–frizz benefits are the best solution. For voluminous curls minus the weight, I use SheaMoisture Fruit Fusion Coconut Water Weightless Texture Spray and the Coconut & Hibiscus Hold Curl Enhancing Smoothie.”

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SheaMoisture, Coconut &Hibiscus Hold Curl Enhancing Smoothie £10.99, Boots

Red Carpet Tip

“A lightweight mousse and light hydrating spray are ideal for type 3a to redefine fine to medium “S” shape wavy/curls on either wet or dry hair. I use the moisture mist on the red carpet as style refresher, to bring out shine and bust frizz.”

ff texSpr flat UK 3 10 result

SheaMoisture Fruit Fusion Coconut Water Texture Spray, £10.99, Boots

Frizz Free Curls

Hair type 3c has a tighter curl pattern with more density and a coarser feel. To create frizz-free curls Diane recommends these three top tips:

“Use the “LOC” method with your favourite leave-in, oil and cream, selecting products that work for your hair’s texture, thickness, porosity, etc. This works well to nourish, moisturize and reduce frizz, while creating lasting styles. On freshly shampooed damp hair, moisturize hair with a small amount your favorite leave-in. I use SheaMoisture Jamaican Black Castor Oil Strengthen & Grow Leave-in Conditioner, applying it sparingly to hair, avoiding the roots. To define curls follow with your favourite styling cream. My go-to is Coconut & Hibiscus Curl Enhancing Smoothie. Finger coil to define and set curls. Finish with several drops of oil to seal in moisturize and bring out shine. Apply lightly throughout hair.”

SB7643022213190 Reg result

SheaMoisture, Jamaican Black Castor Oil Strenghten & Grow Leave-in conditioner £10.99, Boots

SB7643022210366 HiRes

SheaMoisture, Coconut & Hibiscus Hold Curl Enhancing Smoothie £10.99, Boots

How To Define Your Style

Applying a product such as SheaMoisture Raw Shea Butter Extra Moisture Detangler helps to smooth dry, damaged hair and restore body. Diane recommends to “run the detangler through wet hair to achieve the best look and apply large pin curls. Begin to curl hair from the ends, working your way up to the roots, once you have curled one section secure in place with bobby pins. Blow dry hair with a diffuser which will set curls. Once dry, finger comb and style.

Learn How To Blend Textures

“To blend multiple textures, section damp hair, sparingly apply styling cream and braid hair section. Blow dry with a diffuser or let hair air dry, take down braids, carefully separate and apply a lightweight oil or serum to add shine and minimize frizz.”

SB7643022211738 Reg result

SheaMoisture, Raw Shea Butter Extra Moisture Detangler £10.99, Boots

Creating Perfect Curls

Trying to tame and perfect curls can be tricky, Diane advises that you should:

“Avoid heavy oily products that just lacquer. Find products that hydrate, without leaving a flaking, heavy, sticky finish.”

Prep work is essential too – “If you have a special event, shampoo your hair several days before. Curl memory takes a few days to find its moisture and curl balance.”

Remember to keep with what works for your hair type and your budget. Diane says: “Quiet your inner product junkie. If it works for your strands and supports your hair’s health, stick with it.”

Published in Blog

While straight and silky hair is perfect for going out to an elegant event, a wavy look is sometimes the more appropriate style when going to a more casual event.

Published in Beauty
Saturday, 25 February 2017 19:59

Made With Love

In the world of Fashion and Beauty some things come across pretty standardised and impersonal. So it's always good to know that there are brands out there that carry alot of personality , and truly do have their end-consumer in mind. The last 5-10 years have witnessed this growing trend of sustainability and social responsibility. Brands that tell a story, one personal to the creator, are definitely winning in my books. These are brands made with love.

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So in no particular order - 

1. Keji Victoria Designs - a bespoke and Ready-to-wear collection by yours truly, is inspired by my cross-cultural journey between Africa and the West. The latest collection, #madewithlovebykv draws inspiration from the names of locals in Northern Nigeria; as well as pays homage and solidarity to local businesses in that area.

2. Shea Moisture - a hair and beauty brand that has a family history and African heritage: shea butter, a rich home-grown plant is the selling point of this kind-to-the-hair brand.
Sofi Tucker was the forerunner to selling shea butter (that inspired Shea Moisture); and the grandmother to one of the brand's co-founders.

3. The Honest Company, founded by Jessica Alba and Christopher Gavigan, makes pure and harm-free baby products their priority. Once again, the most cherished brands are ones who the owners are also proud consumers of the goods.

4. Alex and Ani - an eco-conscious accessory brand that exists to give back to the planet. What I love about this brand is the recycle qualities in its manufacturing processes. The accessories are made with some recyclable elements, and the aesthetics are not compromised.

5. Studio 189 is a fashion social enterprise founded by Rosario Dawson and Abrima Erwiah. The Ghana and New York based platform works with award-winning artisans in Africa. 'Fashion Rising' has been notable campaign of the brand, which uses fashion to create more opportunities and empowerment for communities particularly in Africa.

6. Two-Thirds clothing brand - takes its brand inspiration from the ocean, which is known to take up two-thirds of the planet. Every collection is designed with lovable sea creatures and donations are made towards keeping our blue seas clean and safe. How lovely!

Can you share any brands in the industry that exist to help their community and make a difference?

Keji x

Published in Blog
Monday, 12 December 2016 09:11

5 Reasons to Start Blow Drying Natural Hair

Blow drying hair often gets a bad rap as it can have negative effects on your hair.

Published in Beauty
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