Saturday, 12 December 2015 12:07

Morafa SS16 Collection

Seun Morafa is the creative director of the M O R A F A brand, an undergraduate student of the University of Lagos who emerged as the 2nd runner up at the 2015 edition of Nigerian Student Fashion And Design Week, which is apparently the biggest gathering of student fashion designers in Nigeria.

Published in Trends
Monday, 06 July 2015 17:15

Get Your Man Out Of His Style Rut

Unlike us, fashionista, our better halves does not always care that their style and look says a lot about them and that looking good makes you feel good and confident about yourself.

I believe that there are 2 types of guys, the ones that does not care about their personal style and image and secondly the ones to whom personal style and grooming is everything.

Dating a guy in the first category, can be a nail biting experience for any on-trend stylist fashionista.

Because you want your man to look good when you are going out but you also do not want him to feel like you are trying to change him.
So what is a girl to do? Do you subtly nudge him by sneaking in new pieces into his wardrobe that you would like him to wear and suggest he wears them every time you go out or bombard him with images of well-dressed men and not so subtly tell him that, that is what you would like him to wear and look like when you go out.

If you have taken it upon yourself to be your man’s personal stylist, here are three basic rules to teach him.

Get The Fit Right

Men want to be comfortable in what they are wearing, so “fit” is not so important to them, as they might find that wearing things that are too tight are for females. So get rid of all those baggy jeans and oversized t-shirts and any items that are outdated. Get him to buy pieces that are more fitted to his body types and shows of his sculpted body (that is if he works out, if not get him to start going to the gym and eating healthy).

Formal pieces, like suits, nothing looks worse than a suit that hangs of your man’s body. Get it tailored for him. A well fitted suit oozes sexiness on any man.

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The same applies to casual pieces like jeans, t-shirts and shorts, you do not want to go to tight but when something fits right your man will look like a million dollars even when the items he is wearing is from the high street.

It's All In The Details

Start by finding colours that match his skin tone. When you guys are out shopping hold different coloured t-shirt up to his face and watch what the colour does when you hold it up to his face, does his eye brighten up and does it bring out his features or does the colour make him look washed out. Choosing the right colours that matches his eyes, hair and skin tone can make a huge difference in your man’s appearance.

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Shoes, belt and ties these are his finishing touches and gets noticed a lot more. So if he is going for a casual jeans and t-shirt look, pair it with a great pair of loafers and a good belt. As with women, accessories completes any outfit, so you would want his accessories to bring his look together, taking him from 0 to 100 in seconds.

Head to Toe Grooming

Start by introducing him to a cleansing routine, because as his lady, you know that good skin start with cleanse and moisturise.
This does not need to cost a lot of money, the L’Oréal for men range are very good and affordable and if you can get him to start introducing this into his daily routine, he will defiantly see the effects in the long run.

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Well-kept Hands And Feet
A manicure and pedicure every now and then is never a bad idea, as a man with long finger and toe nails are not a pretty sight and can easily deflate his well put together look. Along with well-kept hand and feet goes clean and well cut hair and beard (if your man wears a beard).
Do not overdo it on the fragrance, I am sure that your man likes to smell nice and you like it when he smells nice. But do not let him overdo it on the fragrance, so much, you do not want then everyone else to walk out as soon as he walk in because the smell is to over powering. The golden rule is two or three sprays is more than enough.

Mud Mask

Introduce him to clay masks, getting him to apply a clay face mask once a week will improve the texture and tone of his skin, as it removes all unwanted impurities such as oil and dirt.

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You will never really be able to change your man but you can teach him that looking good is not such a bad thing because there is nothing better than showing off your well-dressed confident man.

Published in Blog

The Aquascutum Men’s Spring collection embraced texture with a line-up of seersucker, ostrich skin accessories and hand-stitching.

Published in Shows
Monday, 27 April 2015 08:55

Why Walk The Line

Do you walk the line Marthu

Modern day fashion has no rules and so often we see fashionista's crossing the borders between male and female fashion trends. The bowtie is traditionally worn by men and a man that wears it exudes class and sophistication.

The brand has its origins in Poland and was born out of a love story. Martha wanted something special for her fiancé but could not find what she was looking for and decided to create her own designs for bowties and Marthu men's wear was born.

Marthu's designs are leading the pack with their original and stylish handmade bowties. Their prints range for one of a kind quirky to the one-tone traditional designs.

They have also taken the hassle out of tie your bowtie with a wide selection of pre-tied bowties making it that much easier for you.
So whether you are pairing it with a shirt and jeans or a sexy Angelina Jolie tuxedo look Marthu Men's wears, bowties are both stylish and quirky making it an easy fit for the ultra-stylish fashionista that is not afraid of blurring the lines.

The number one rule of wearing a bow tie as with any accessories, is to wear it in proportion to your body size. You will find that like any clothing item bow ties comes in three sizes small, medium and large. Unsure of the right size for you always opt for the medium sizes.

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Pair their Gingham pre-tied bow tie with boyfriend jeans and a denim shirt.

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The Casual Look

When going for a casual stylish look make sure that your shirt and bow tie are two different colours, as wearing the same colour shirt as your bowtie will take the attention away from your bowtie. If you want your bowtie to attract more attention go for a neutral colour shirt. To get the perfect colour block combo choose colours that are close to each other on the colour spectrum such as blue and purple. If the colour block look is not for you and you want to create a look that has a lot of dimension and depth wear the same colours, for both your shirt and bow tie, but in different shades.


For example a light shade of green with a darker shade of green, this will create more volume to your outfit.

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Create a stylish yet relaxed look for Him and Her and be the talk of the town.

Mixing Prints And Patterns

When you are mixing prints and patterns, there needs to be a balance, wear either thick stripes or small dots.

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Solid Colours And Prints

With a huge variety of prints, from cars to glossy CD and QR code you can change up either your look or your man's look pairing it with a solid colour shirt allow the bow tie and you to be the centre of attraction.

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Turn your man into a gentleman for that formal event with the pre-tied Bourbon bow tie.

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Dare to be different and ditch the statement necklace and switch it for a floral print pre tied bow tie.

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Published in Blog

Inspired by the multitude of colours found at the markets in Marrakech, one of the most vibrant cities in the world, combined with his illustrious Italian style, Angelo Galasso presents his colour choices for SS15.

Published in Trends
Tom Ford was born in Austin, Texas, but spent most of his childhood in Santa Fe, New Mexico. During his teens, Ford moved to New York and enrolled at New York University, initially attending courses in art history. He later redirected his studies to concentrate on architecture at Parsons School of Design in New York and Paris, concluding his training at Parsons in New York.

In 1990, Tom Ford moved to Milan to join Gucci as the company's Womenswear Designer. In 1992, he became Design Director and in 1994 he was appointed Creative Director of Gucci. He was responsible for the design of all product lines, from clothing to perfumes, and for the Group's corporate image, advertising campaigns and store design.

In January 2000, following the acquisition of Yves Saint Laurent and YSL Beaute by the Gucci Group, Tom Ford assumed the position of Creative Director of Yves Saint Laurent Rive Gauche and YSL Beaute in addition to his then existing duties at Gucci. Ford worked with all creative teams at YSL to define the overall image and positioning of the YSL brand including all product categories and communication activities. Ford also served as Creative Director of Gucci Group. In July 2002 he was made Vice Chairman of the Management Board of Gucci Group. In April 2004, Ford resigned from his post at Gucci Group following a buyout by Pinault Printemps Redoute.

During Ford's 10 years as Creative Director at Gucci and Gucci Group, sales increased from 230 million dollars in 1994 to almost 3 billion dollars in 2003, making Gucci one of the largest and most profitable luxury brands in the world.

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Photo Source: Now Fashion
Published in Blog
Tuesday, 18 June 2013 10:02

Katie Eary LC Men 2013

Photo Credit: Trevor Griffiths iDeLick Media
Published in Fashion Week
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Siblin London Collections Men

Photo Credit: Trevor Griffiths iDeLick Media
Published in Fashion Week
Tuesday, 18 June 2013 09:48

WJ Anderson LMC 2013

Photo Credit: Trevor Griffiths iDeLick Media
Published in Fashion Week
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Bobby Albey LC Men 2013

Photo Credit: Trevor Griffiths iDeLick Media
Published in Fashion Week
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