Maude Maxim's collection at Fashions Finest during London Fashion Week 15th February 2020.
Styling & makeup concept: Kim Able
Hair Team: R.E.A.L Hair
Makeup Team: Academy of Freelance Makeup Artists
Nails Team: Julie Bryan & Co
Photographer: Joanna Mitroi
© Fashions Finest 2020
As a concept and bespoke designer not afraid to think and design ‘outside the box’, versatility within conceptual, statement and original designs is where Celine Zara’s creative flare lies. She holds a strong belief that any design should tell a story, create atmosphere, provoke emotion and most importantly, have meaning. Celine’s collections are often inspired by reflections on society and aim to produce a positive message to make people think and reflect. Using physical objects for design details and silhouette Celine produces creative, unique, structured designs with a strong emphasis on remaining true to the concept research. Passionate about using unconventional materials, her recent Graduate collection featured metal structures, inspired by the internal structures of Cavendish Pianos, which adorned the body, working beautifully with the garments in order to create the overall shape and look of the collection ‘Sonata in F’. She thrives on using her unique creative vision to find beauty and inspiration in the most unconventional of places, pushing the boundaries of fashion in order to create something truly inspiring.
Laura-Shannon Harding is a recent Welsh, Fashion graduate from Leeds Arts University.
Having a love for colour, Laura-Shannon creates fun and playful pieces that feature a heavy use of embellishment, texture and print. An appreciation for festival culture and it’s judgement-free atmosphere has informed the eccentric aesthetic and silhouettes of her designs within the ‘Make Everyday A Festival’ collection that was featured at Graduate Fashion Week 2019.
The intricate panelling and the hand-sewn sequins, equal with the overall great attention to detail and 3D shape construction of some of the pieces allow the collection to really catch the eye.
Instagram is www.instagram.com/laurashannonfashion
Kanna Yeung is from Hong Kong and she's a Womenswear and Accessories designer.
She graduated from a bachelor’s degree program of Fashion Design at Coventry University.
She was determined to become a fashion designer focusing on Womenswear since she was young, and the study of Fashion Design in the United Kingdom has strengthened both her international perspective as well as communications skills. With strong drive and enthusiasm, she would definitely grasp every opportunity which could help in developing her career as fashion designer.
Tee Jay has been an entrepreneur since the age of 17, and has himself been mentored by some of the UKs leading business people, including Pimlico Plumbers, Charlie Mullins.
BERESTA is a Fashion Russian Brand for women made in Moscow with love and care. There uniqueness is in the fact that they focus on conceptual everyday style, so you can go to study or work and at the same time look stylish, but also in the evening you could run into the nearest cafe and look beautiful! They compare femininity, comfort and affordable price. Why Beresta? Birch - the most impressive and the most expressive of the trees, and clothes Beresta - the embodiment of style, tenderness and comfort. As well as all of our products are made and create in Russia.
Yeagob was founded in 2014 by Santiago Rico, when he was studying a Degree in Fashion in Alicante, Spain. ‘Yeagob’, which means ‘Santiago’ in Hebrew, was chosen as the name for his brand instead of his very own name – Going back to the roots of his name gave him the idea of going to the origins of male tailoring as well, which has been the focus of his brand ever since.
Once he finished his studies in fashion, he worked with several clothing brands and, after a year, recovered his own project, Yeagob, creating his two first collections ‘Eutimia’ and ‘Distimia’, inspired by psychological disorders – the topic around which all his collections stem. He has now moved to Barcelona where he is focused on his third collection, ‘Narcissus’.
His clothes are hand-made, always using the best fabrics and taking great care of every detail. Yeagob can be described as classic male tailoring with a modern twist. Adjectives such as sobriety, elegance, minimalism and cleanliness define this brand.
With The Apprentice back on our screens and a new bunch of hopefuls looking to impress Lord Sugar, it leaves us wondering what the previous candidates are up to, and whether they managed to make their Entrepreneurial dreams a reality.