Velika Hartono is a young independent fashion designer. Her first collection is emerging ready-to-wear with Avant-garde. The collection was launched in Hong Kong in 2018.
Uniting countries, cultures and great minds - Dedicated to all the timeless eccentrics. 'relax baby be cool' is a fashion and lifestyle brand dedicated to all the timeless eccentrics. With a sense of solidarity amongst countries, cultures and passionate visionaries, it's a desire to celebrate the legacy of ancient traditions and historical arts.
Established by Estonian-born mother and daughter creative duo, the upcoming label fuses an assortment of colours and themes inspired by the hidden corners of the World, a collaboration between textile laborers that go back generations, enthusiastic futurists and invaluable helping hands.
Tailor-made, using only high-quality fabrics and mixing them with materials that carry in them stories and legends, emphasizing the importance and the history behind them, all of the pieces are accompanied by the mythical tales portraying the beliefs, the traditions and the way of life of the lost generations.
Beautiful, striking hues and atypical patterns are accentuated through relaxed silhouettes, no-fuss cuts, and timeless clean Northern lines reflecting the label’s aesthetics.
Drawing inspiration from old-school glamour, powerful historical figures, androgynous styles, the Queens and Kings of all times and reminiscing about the times when dressing up was a culture, craftmanship was the highest skill and respect towards culture and art was common sense.
It is timeless class with an edge. dedicated to the curious and the wild, the attention seekers and culture keepers, the bold and the brave.
A little old fashioned, maybe, but then again, so are we. And we are on a mission to keeping these values alive.
All collections are handmade, exclusive and limited due to a definite amount of each print and fabric.
From the henna hands in the bright stalls of Jakarta, in the torn mochila over Singapore and Amsterdam, through the blue eyes of relentless seas with Estonian roots of knowledge and experience, sparked from a situation, ironed with love, touched by the hands of a little magic, and pushed by the mountain.
For the love of all things colourful, eccentric and romantic, Lela Rose definitely gives us the summer vibes we need. Whether you want to take a stroll down the artistic streets of Venice, or attend a garden show near Hampton Court Palace, Lela Rose definitely ups your fashion game. Effortless sophistication and I'm definitely designer-struck!
What are your thoughts?
For more Lela Rose, visit www.lelarose.com (also featured in Vogue).
Priscilla Adejo; A fashion designer from Nigeria whose passion for playful and exciting bursts of creativity in all forms of arts and storytelling has so far, shown the world that Adejo as a brand is a new way to share love and create individuality for people looking for a unique feel from the rest of the world.
As a youngster, she would wake up at night to find new ways of expressing herself and her emotions. Being a multi-talented artist, she was able to develop an independent view through night sketching, drawings and paintings. Having created personal storybooks and illustrated each page herself, it created the desire to find new ways of expression. As loving parent always do, Priscilla’s provided the support needed to nurture her creativity and talent.
In 2011, Priscilla developed an interest in the fashion industry, realising she had to learn how to sew on a sewing machine after mastering the art of sewing by hand. She enrolled into a fashion school in Nigeria where instead of being taught how to sew, she became an errand girl and not being happy with this situation she decided to quit. She then purchased her first sewing machine training herself for 3 years. As the passion for fashion multiplied she went on to study Fashion, Product and Promotion at the University of Sunderland where she became more exposed from the many researches and projects she worked on. Mixing English Elegance with African history and tradition, she created a project that compiled the age of tie and dye emerging from Nigeria through her prints mixing it with a rugged but regular shape of military and civilian wear to create a Collection of designs that ensured she graduated with a Bachelor of Arts in July 2017.
Not wanting to rest on her laurels, she signed up for the Fashions Finest Africa in May 2018, creating the Collection she called “Motherland” derived from the understanding that Nigeria is her home. The all-female collection danced to the beats of culture adding a flair aspect both literarily and figuratively. Now, she looks to keep up with pace and release her second collection in a Year at The Fashions Finest UK with the drive to bring African Elegance back to the UK.
Jeanette Young is a designer, stylist, garment technologist and consultant. After qualifying with a BA Hons In Product Development For The Fashion Industry at the London College Of Fashion, she went on to build a successful career with major high street brands such as Karen Millen, Reiss, French Connection, Coast, House of Fraser, River Island, TopShop and ASOS, just to name a few.
In 2017 Jeanette launched her exclusive online boutique named ‘Jeanette Young London’. Her designs are a part of the journey of a woman, a form of their expression, complexity, simplicity and love. Jeanette uses simple lines with a dramatic edge to capture these expressions.
Most recently Jeanette styled ‘The Kingdom Choir’ for the Royal Wedding of Prince Harry and Meghan. She also designed Karen Gibson’s dress who is the founder and director of the choir.
Jeanette's designs have been worn by singer song-writer Paloma Faith who wore the Chic Puff Sleeve Midi Dress for her performance at Hampton court.
Jeanette’s styling portfolio has included music artists, presenters and runway models, as well as events such as Plus Size Fashion Weekend, and the prestigious BBC Gospel Proms.
The brand offers many different services to give their customers a great 'Fashion Experience'
Lian Cara is a womenswear designer from Carmarthenshire, South Wales who was fortunate enough to have her work showcased for three consecutive months as a designer profile in British Vogue. Following this success, Lian Cara new ready to wear collection, takes its inspiration from her recent high-end collection, Natural Reflection.
As a designer, creating pattern through the construction of a garment, rather than using traditional methods such as print, has always inspired the work of Lian Cara. More recently, she has combined this design concept with Laser cutting to create intricate design details and cut-outs.
Inspired by the natural beauty around her Welsh hometown of Llandovery, Carmarthenshire, Lian Cara takes her inspiration from the natural shapes and textures found amongst the Welsh countryside.
Gauhar Ali is a fashion designer originally from Pakistan and a recent graduate of the prestigious school of fashion in Florence. She was lately a selected candidate amongst 20 other designers for her graduation show.
Her day to day life plays a huge role in the development of her ideas/concepts. She feels are there are certain things and visual picture that ignite a spark in her imagination. Life experiences are like a big reservoir for other design inspiration. The more traveling and experiences, the better she can translate her ideas into real designs and eventually actual garments. Art and history are definitely elements that serve as her inspiration. Current/social day affairs also impact her thinking and therefore further translation of her designs.
It's like she’s narrating her own story through her clothes.
Moods and emotions greatly impact her aesthetic. She refers to vintage garments to help in creating her silhouettes and while looking for new patterns. Draped silhouettes, flowing cuts and Avant Garde tailoring are all a part of her work. From the use of bold coloured fabrics to various embroided/printed materials; her clothes are a fusion or oriental tones and western chic.
Magazines such as Vogue Italia and Fucking Young have also featured her latest work.
Yurita, is an international designer born in 1985 in Indonesia. She established the brand ‘Yurita Puji’ over 9 years ago with a focus on developing cloths from the various regions in Indonesia that have story history and selling point and making them into wearable garments.
Yurita's mission is to create fashion products that are good quality and with designs that will be received in the international market at competitive prices so that its long effect can help the regional economy and preserve the culture in Indonesia.
Yurita Puji ready to wear designs are simple and elegant suitable for women today.
Colleen Morris was born in London, England to Jamaican Parents. She is very proud of heritage and of being a Londoner.
She travelled to New York and fell in love with the city, where she was lucky enough to work as a stylist at MTV in the early 90’s. It led her to style and design for many celebrities including Donna Summer and Vanessa Williams while working freelance at MTV, including styling music videos.
Colleen then worked in Television and film over the years in numerous productions as a tailor and dressmaker. Working on projects as Law and Order Criminal Intent, Inside Man, PS I love You, Sopranos, Sex and The City and Gossip Girl.
She now also costume designs, she designed her first feature period film called Bolden! coming out in the Autumn.
Ultimately costume design has brought her back to her first love, Fashion Design, where she has designed one off pieces for award ceremony’s for actors and actresses she worked with.
Colleen Morris debut her first collection A/W’18. at Prince’s Trust event in 2018.
Her designs are for women who are very secure and confident in who they are. They are sensual, grown up classics with a bold twist.
She will continue to work both in New York and London and be influenced by both great cities. She is fortunate to work both in Fashion and Film.
After a successful launch in Nigeria, Fashions Finest is set for its 16th season during London Fashion Week.