Monday, 10 January 2022 14:58

How Sustainability Promotes Climate Positivity

Climate change is real and happening right now, right in front of everyone’s eyes. Hence, taking action is essential if you want to see the planet better.

HOW SUSTAINABILITY PROMOTES CLIMATE 1Ph. Edward Howell, Unsplash

Sustainability should be the new normal. If this should be our approach to fashion, climate positivity will ensure that there is something to hope for in the future.


Climate change is amongst us and should be tackled immediately. For better days to come, we must look at the broader picture: the agenda of how sustainability promotes a better environmentally friendly life for all and, particularly, how to create a change capable of adapting to all lives.

Climate Positivity

HOW SUSTAINABILITY PROMOTES CLIMATE 3Ph. Rio Lecatompessy, Unsplash

Climate positivity helps to minimise climate change while also promoting a positive approach in our society. Seeing a switch and aiming for a difference demonstrates a feeling of dedication. It embraces new sets of options and challenges in the hopes of improving the community, our society, and the ecosystem as a whole, so climate change will soon cause less damage. Eco-friendly, recyclable, and greenwashing are all keys to promoting climate positivity.

Sustainability And Us

HOW SUSTAINABILITY PROMOTES CLIMATE 2Ph. Francois Le Nguyen, Unsplash

As people of the world, we all have the power to make valuable changes in our lifestyle; it just requires simple knowledge and awareness of what has been affected: people's livelihoods, our communities, and current attempts to control the climate change impact.

When it comes to sustainability, it is frequent to hear about it but we have no idea about how it is made, where it comes from, or what the day-to-day manufacturing process entails. Durable development should encompass more than just crochet, knitting, and locally sourced materials; it should also include a thorough understanding of history, care, and the work process. To create something high-quality, resistant, and long-lasting, assuring that future consumers will only have one job: to care for their garments, which includes caring for the biosphere.

Sustainability is about more than just keeping the ecosystem clean and safe for everyone; it also recognises the importance of ideals like renewal growth and diversity, as well as striving for greater social justice and equity. “Doing nothing or doing just enough is not going to cut it. We have to act in this decade to avoid the most severe environmental and socioeconomic effects of a changing climate,” said Dickon Pinner, who is the senior partner and global leader of McKinsey & Company’s Sustainability Practice.

The process will be seen if you look at the future profit; in the end, you only have a successful income if you have reliable consumers. Sustainable living expands every day, and consumers grow and adapt to a more positive lifestyle; therefore, change and evolution are required.

The beauty of seeing different kinds of clothing is the beauty of the world of fashion, and everyone wants to be a part of a trend or a craze. However, many fashion brands are on the verge of wreaking havoc on the ecosystem by employing fast fashion, low-wage labour, and hazardous production methods. Why is it wrong? Delilah Smith, who has spoken on fast fashion's impact on the environment, said, “A fast-paced model requires fast-paced production, and unfortunately, quicker production gives way to an increase in environmental damage.” Therefore, these companies make and distribute their products is neither safe nor equitable.

Consumers: The Key To A Sustainable Lifestyle

HOW SUSTAINABILITY PROMOTES CLIMATE 4 Ph. Jess @ Harper Sunday, Unsplash

The environment versus high fashion, how will everyone protect it? And how will everyone deal with the consequences? Clothing can be made more eco-friendly but we can also choose second-hand vintage clothing found in charity and antique shops, as well as on websites like Vinted and Depop, which filter items based on affordability, preference, and like-ability.

There is no denying that in the fashion industry sustainability is the buzzword right now. It is about sending a statement to everyone and, in some ways, addressing all of the challenges that fashion and the environment have with each other, as well as producing a vital message to highlight, showcase, and encourage climate positivity. Biyya Mansoer has expressed in an article, ‘You are what you wear’, “the way we express ourselves through fashion can provide an influential platform to drive change towards more ethical and sustainable practices in fashion supply chains. Here is where self-expression through fashion has evolved into something bigger – a choice and our way of life.”

A study by Dunja Radonic on the ‘fashion discount’ has displayed the percentages are different in all age categories. For general statistics, “53% of men and 47% women in the UK buy from sustainable brands” and “mature women between the ages of 35-55 buy from sustainable brands”; therefore, this data demonstrates how sustainable trends are still snowballing.

Goal For Change

The changes required to combat climate change are possibly tricky but necessary. If something is at risk, it is bound to have a resolution. Sustainability is critical because it allows for positive change for the improvement of both people and the planet.

Published in Blog
Monday, 20 December 2021 12:19

Fashions Finest's NYE Outfits Stylebook

The countdown to New Year's Eve is getting closer, and so is the time to plan your outfit for the last night of 2021. An explosive mix of sparkles and red-carpet glam is the most popular choice, but there is no rule. We encourage you to dress to impress as you are.

New Year's Eve Outfits, stylebooks and tips. Ph. Inga Seliverstova, PexelsPh. Inga Seliverstova, Pexels

Are you not sure about what to wear on New Year's Eve? No panic! The editorial team put together their best festive outfits in this NYE stylebook where the key denominator is your personality.


We did it many times: buying a shiny, daring, excessive New Year's Eve outfit and wearing it just once. Fashions Finest's team opened their wardrobe and picked their best NYE looks. Browse our unconventional lookbook for inspiration and tips to let your personality shine and save some money for the new year!

Bethan’s New Year's Eve Look

Bethans New year Look
"My NYE look is styled with a 1960s' glamorous American housewife in mind," says Bethan Carrick, fashion historian and editorial intern at Fashions Finest - "think Mad Men's Betty Draper, my ultimate style icon. My plans for NYE are up in the air so I'm keeping my options open with this outfit but making sure I'm glowing. I have gone for a palette of luxurious golden hues which is tied together with a black Prada centrepiece - can you ask for much more? It is always important to me to match what I'm wearing on my feet with what I'm wearing from my neck and upwards: so these delicious jewel-encrusted Manolo Blahnik heels which no doubt are inspired by the court of Versaille are paired with an equally luxurious vintage gold pill necklace. To balance out the statement of gold I'm wearing a dainty Chanel cloche hat. These Batsheva orange dotted trousers signal to me where luxury meets comfort, which I am all about. Finally, wherever I will be it is going to be cold so I'll need a cosy jacket to take me through till 12 am and this Dior faux fur jacket is ideal. This outfit makes me feel like I'm going to gracefully glide my way through 2022. Cosy golden vibes only, please."

"I've chosen Vestiaire Collective to source my NYE look as I'm a big supporter of resale and believe it's the future of fashion. I spend a lot of time trawling through this site looking at beautiful garments that I hope to one day have money and space in my wardrobe to own."

Find Bethan's picks:
Top - Trousers - Coat Necklace - Hat - Shoes 

Leila’s New Year's Eve Look

Leilas New year Look
"This is an alternative and mainly vintage-inspired take on the New Year’s Eve outfit. It does not always have to be a dull sparkling glitter dress. Embrace the ‘90s and draw all eyes to you, while simultaneously supporting small independent designers and sustainability by shopping pre-loved."

Leila Katharina Kaess, international student and editorial intern at Fashions Finest, goes into more detail: "Snakedivine is an independent brand, based in Kassel, Germany and run by Rebecca. She studies free arts, makes tattoos and began to engage with CGI. Most of her items are unique single designs with an exclusively-limited batch of one to three pieces. This makes everything you buy extraordinarily special and individual. With one of these pieces, you are safe to avoid turning up in the exact same outfit some else is wearing. Rebecca is also keen on sourcing the fabrics from small sellers, remnant fabrics and second hand. The entirety of the range offered online is carefully crafted by hand. In an attempt to conquer fast fashion and overconsumption she invests a lot of time and creativity in every single piece. Thus, it is all the more devastating to see that a variety of her designs have been stolen, manufactured in horrible conditions and with synthetic materials, by the Chinese ultra-fast fashion brand SHEIN, to be sold for a few pounds. She is only one of several upcoming designers to be named. That is why we must support small and independent businesses!

The corset jacket by the infamous ‘90s brand Catwalk Collection is now considered deadstock, as those are not produced anymore, so you might want to get one as long as they are privately sold. A cute bralette underneath means that you could also open up the jacket or get rid of it entirely if you want to wear it as a top.

The well-beloved NODALETO platform Mary Janes pick up the jacket’s black velvet material, thereby creating a continued theme, as well as bringing top and bottom together coherently.

A cute little handbag to fit all the little things one needs when heading out are perfectly stored in this lovely vintage Vivienne Westwood bag. Vestiaire is always a good place to buy designer handbags since they are vintage (good for the environment and your wallet) and undergo testing for proof of authenticity by professional staff, which ensures that no dupes are sold. Lots of chunky silver jewellery and the eyecatcher, a huge Vivienne Westwood pearl choker, bestow the look with an edgy retro vibe. Also, notice how the cross earrings pick up the green colour of the bag, while the nail polish and lipstick match the colour scheme used in the trousers. Attention to little details like this compliment an outfit. This compilation can be used as inspiration, maybe you have some items in a similar, or would like to try your hand at an upcycling project."

Find Leila's picks:
ShoesBralette - Corset jacket -Trousers Bag - Necklace - Earrings - Rings - Hairclip - Lipstick - Nail polish

Olivia’s New Year's Eve Look

Olivias New year Look
"For me Christmas and NYE is the best excuse to wear a full outfit of glitter and this dress is the perfect example."
  Olivia Brecque, editorial intern and Fashion Design Management student at the LCF, considers the holidays as the perfect time to do something good for someone in needs: "To get you in the Christmas spirit I decided to pick my outfits from Cancer Research in Islington as I believe there are endless choices of outfits in Charity shops, not only is it good for the environment but you are helping to raise money for a cause. This outfit in total cost 69£. Any pair of black boots that you own should do the trick as all the focus is on this glitter dress. I would like to thank the staff at Cancer research Islington for being so helpful and kind."

Olivia's top pick:
Earrings 
To make something meaningful this Christmas and NYE, visit Cancer Research UK.

Deborah New Year's Eve Look

Deborahs New year Look
"I have chosen a look from my wardrobe because I like the idea of thinking sustainably and reusing clothing rather than buying new clothes that I don’t really need." Deborah St. Louis, founder of Fashions Finest, is a champion in sensible fashion choices.

"Most of the items I have worn many times and in different ways. The ASOS top is a new purchase and I love the combination of burnt orange with the black floral design. The warehouse tan skirt is one of my favourite items which I have had for over 10 years so no longer available online but here is a similar look from Warehouse which I’m sure anyone could find in a charity shop for less than half the price.

I have finished my look with a selection of jewellery that I have had for many years and that will complement any look. Similar jewellery can be purchased at an affordable price from Accessorize

My go-to leather handbag has been with me since the '90s and it cost me around £20.00 back then. Here is an alternative from Ted Baker. My go-to heeled boots, which finish this look so nicely, find a similar alternative online at ASOS

Now I’m all set to step out and enjoy my NYE party with friends without even having to spend any money on an outfit."

Find Deborah's picks:
Top - Skirt - Handbag - Boots - Accessories 

Valentina’s New Year's Eve Look

Valentinas New year Look
"How things change... In the past, I was more bothered by the idea of celebrating the year leaving us rather than looking for party outfits and having fun. The fussy me was not ready to bid farewell to the year, especially if it was a generous one for me!

My NYE outfit idea has the typical broken student, my old me, in mind. Here is a versatile look that allows you to reuse the dress and any item in the new year, again and again. The OOTD plays around colours and feels making the '70s the decade of freedom, youth and carefreeness. The essential piece is this Reformation 'Briea' halterneck mini dress. Pattern, colour palette and neckline take inspiration from the party decade for excellence. Move around in this dress; as the silk flows, the cubed pattern acquires fluidity. Geometries break.
Reformation follows the Net Sustain 8 eco-conscious production keys. A candid ZARA faux fur jacket accompanies the dress to keep toasty and conceal the sensual open back. It is 100% artificial fur and crafted in line with the brand environmentally-friendly standards.

2021 footwear saw barely-there sandals and chunky heels alike. These vegan MONKI ankle boots give a strong sense of stability with their structured heel so your feet will thank you too!"

Valentina Chirico, chief editor at Fashions Finest, moves on matching jewellery. "The handpicked accessories recall the dress warm colour scheme: gold. NuebeStudio polymer clay drop earrings in the shade Sahara are a dainty touch of exclusivity and lush: 100% handmade with 14k gold leaf. Behind NuebeStudio is Noelia, a former Spanish model turned SEO marketer, then jewellery maker.

Gold is rather expensive, so why not add some brass bracelets instead? These stackable brass bangles are handmade and fair trade by People Tree, plus they shine like gold! '70s' earthy and saturated colours find a nicely surprising balance in this Louis Vuitton embossed leather pochette in an acidic lime hue. You can go second-hand for that piece of luxury you deserve."

"My country wants red as the go-to and super lucky colour for the festivities, including NYE. But this year, I want some gold and sunshine in my makeup.

Swirl Benefit Galifornia blush on the apples of your cheeks and forehead for an instant healthy glow. Galifornia is more of a warm peachy shade with a sweet and exotic fruity scent. For more gold and lush I would ask imPRESS, it replies with its 'Luxurious' press-on nails dipped in champagne gold and pearls. If time is running low, I trust the brands' innovative cushioned glue pads for extra hold and its superb salon-worth designs.

I almost convinced myself to celebrate this year!"

Find Valentina's picks
Dress - Jacket - Boots - Earrings - Bracelets - Handbag - Blush - Nails 

Katie’s New Year's Eve Look

Katies New year Look
"2022 is right around the corner and people across the world are readying themselves for fresh starts, inspirational Instagram stories and resolutions that they will definitely stick to this year. The best way to channel this positivity and abundance into your New Year" - says Katie Bowman, social media intern at Fashions Finest - "is to dress for success, or so the old saying goes."

"This year I will be ringing in the New Year with my best friend and her daughter at their home, so my take on the glamour and glitz of New Year’s Eve may differ from previous years. By this I mean pyjamas.

This pale pink satin trouser pyjama set from John Lewis is the perfect co-ord to sip strawberry daiquiris on the sofa. To keep in with the pink colour scheme, these pink fluffy slide slippers from Ugg matched with this cosy dressing gown from Boux Avenue will make you the envy of everyone who decided to party out in the cold.

So whether you’re out in the club, staying in with friends or asleep before the clock strikes midnight, have a wonderful and safe New Year and enjoy the night in style."


Find Katie's picks:
Pijama set - Slippers - Dressing gown 

Sophie’s New Year's Eve Look

Sophies New year Look
"I have mainly chosen this outfit because you could wear this outfit for any occasion. You do not have to underdress or be overdressed. This is more a sort of casual wear."

Sophie Schot, creative media student and media intern at Fashions Finest, embodies a young and practical take on the festivities.

Find Sophie's picks:
Skirt - Sweatshirt - Boots - Earrings 

What a way to wave goodbye to 2021! There are many ways to dress up for New Year's Eve, all varied and still valid, whether you plan to spend the last night of the year partying all night out or staying in all wrapped up nice and cosy.

Mixing and matching our favourite clothing and wishlist picks was a fun game and a good style exercise. Fun aside and most importantly, our NYE stylebook wants to be more than a simple shopping guide. Indeed, it is not.

We like to think we are like no other e-zine around. We do not want you to feel compelled to buy so that you can feel gratified and conformed. Fashion should make you both look good and feel happy. You can do it in many ways; for example, you can join the secondhand brigade and give new life to pre-loved clothing online or in-store. You can buy to support a cause dear to you, wear independent and handmade labels, rent a luxury outfit or even design and sew your own holiday outfit! Being fashion smart is always among the latest trends, and there is no shame at all in wearing something casual on New Year's Eve or repurposing glam pieces to spice up your daily outfits.

Use this NYE outfit stylebook to steal some great tips. Save on money (and headaches), not on fashion!

Published in Blog

With celebration season fast approaching, the picture-perfect outfit for the inevitable Christmas office party or New Year's Eve is already on the back of everyone's mind. A new study reveals that renting clothing specifically for the festivity is a growing choice for many Brits.

Published in News
Sunday, 05 December 2021 09:54

BLUE M Collection - La Chafrave

Launching a fashion label does not feel complete without a public presentation; this has been the reality for many in the industry during the pandemic. The time to resume is now. After the standby forced by the pandemic, BLEU M can finally present its inaugural fashion show, 'La Chafrave'.

Published in Fashion
Wednesday, 17 November 2021 13:24

Customers, brands and the environment: the green issue

The public concern about the state of the environment is not a temporary fashion trend, although they influence how people shop and what they ask their favourite brands.

Published in News
Wednesday, 10 November 2021 11:59

Accessibility for fashion sustainability

Fashion has a deeper impact on the environment than we may actually think. COP26 is highlighting the urgency of the climate issue and setting important goals to reduce carbon emissions worldwide. However, it is not just the way brands source their raw materials and produce their goods but also our personal choices that can leave a dark mark on the ecosystem.

Published in News

Burberry, Phoebe English and Stella McCartney, 3 of the leading British brands are joining forces with the British Fashion Council and the UK’s GREAT campaign at COP26 to showcase the UK’s commitment to climate action through fashion innovation. 

Published in News