Monday, 04 April 2022 11:13

Colours of spring according to Sabine Arias

We love how Sabine has captured the soft and vivid hues inviting spring back into our lives once again. Winter can feel heavy and never ending but Sabine Arias’ debut collection uplifts the mood reminding us of fresher days ahead.

Published in Fashion
Tuesday, 22 February 2022 21:05

Emma Altman's A/W 2022 Collection: "It's A Party"

There was a "party" at New York Fashion Week. Emma Altman has presented, hosted by, her newest Autumn/Winter 2022 collection titled "It’s A Party".

Published in Fashion
Monday, 10 January 2022 06:44

Soleil Atelier

Soleil is the manifestation of the journey and work of its founder Aditi. The origin of the name Soleil or ’Sun’ is tied to the name of its creator Aditi or ‘Mother of Sun’. The brand is a contemplative expression of Aditi’s global travels and love for minimalistic, handcrafted inventiveness. The tactility of mindful craftsmanship on supple fabrics is a hallmark of the brands creations. Aditi is currently pursuing Masters in Fashion Entrepreneurship and Innovation from London college of Fashion and exploring the global opportunities for the business.

Soleil Atelier gold sparkle dressSoleil Atelier evening dress

Soleil Atelier Top and trouser

Instagram | Website

Published in Designers
Thursday, 06 January 2022 12:20

Milena Sayad

Graduated from Glasgow School of Art in 2020, specialising in knitting, Milena launched her fashion business in September 2021. Her brand is all about quality, authenticity, and sustainability. Every dress is handmade by Milena at a professional studio in Glasgow, using the best quality equipment and materials. To create her designs, she only uses high-quality recyclable materials making sure that every production process would not hurt the environment. Instead of quantity, Milena always chooses quality – it takes time to create ever-lasting designs and pieces, so she only crafts a maximum of ten dresses per month. This way, Milena guarantee that she sticks to her values and encourages people to think about sustainability.

About The Collection

Milena’s collection is about women empowerment and sexuality. Inspired by modern architectural patterns combined with feminine silhouettes from 1950, the dresses embrace women inner confidence. Each piece is made with 100% merino wool on the manual knitting machine and sewn by hand by Milena.

milena Knitwear 2Milena Sayad v2

Milena Sayad v3Milena Sayad v4

Instagram | Website



Published in Designers
Thursday, 06 January 2022 12:20


Nigerian born Ayomidé studied fashion design at Istituto di Moda Burgo after attaining her Masters degree in Management from Durham University.

Midé was birthed from her brewing passion for fashion. 

She works from her Lagos based studio.

Midé is a brand driven by classic design and style. Devoted to embracing the feminity in each individual, whilst inserting her into a modern fairytale context.

Known for feminine detailing, Midé garments are hand made with the finest fabrics and hand finished to perfection.

The emotion of love and fairytale feeling are materialised through the garments; exuding unobtrusive beauty and elegance.

About The Collection - 'Heart Felt'

Inspired by the ideal of love, passion... the heart.

"to be so delicate and yet so strong,
to shatter and still remain intact,
to be bursting with love and still feel light,
to be still and yet be the essence of life,
to feel so much and carry it all,
what a miracle the heart is ” - shefali dang

The ideal of love is manifested in this collection through the brand’s romantic styles, embroidered with tenderness.

The delicate fabrics and detailing such as the mikado silks, tulles and embroidery all come together to tell a story in the most delicate of ways.

Psych Apparelmade by mide 3

made by mide 4

Instagram | Website



Published in Designers
Tuesday, 28 December 2021 11:04

Psych Apparel

Psych was founded by Gaby, a Warwick Philosophy graduate. She started the brand in her second year of university, launching it at the university fashion show. Gaby has gone on to study MA Fashion Entrepreneurship and Innovation at London College of Fashion UAL, where she is currently based.

About The Pieces

These pieces are from Gaby’s ‘Blobs’ collection. Normally leaning towards streetwear and loungewear, she wanted to try something different for summer 2021 as we emerged out of lockdown. The collection is fun, featuring bright colours, unique cutouts and funky shapes. It is all about being lighthearted and enjoying the little things. The design features are still loungewear-leaning, featuring drawstring waistbands and cotton tank tops, but with an elevated twist. In future Gaby plans to further explore this elevated loungewear avenue.

AKKA 10 resultPsych Apparel

Instagram | Website



Published in Designers
Thursday, 21 October 2021 10:58

Jana Simone SS22 - “God’s Creation”

Fiechter’s “Monks of The Monastery” echoes through the old ST John’s church, while one after the next model slowly strolls down the catwalk, showcasing a six-piece collection.

It could not have been a more fitting location and scenery, featuring a huge golden altar, high ceilings and Christian stained-glass windows depicting Biblical individuals and stories.


89F5AAD9 B891 4CCB 9C9C 3E45FD0A2CC5 1 resultPhotographer Mikey San

Irish designer Jana Simone showcased her new faith and religion inspired collection. The 23 year-old studied fashion and textile design at Ulster University Belfast where she acquired her bachelor’s and master’s degree. The name “God’s Creation” references her incorporation of nature as an inspiration. Overall, each individual piece and the collection as a whole are very personal to herself, as she is a dedicated Catholic and was strongly shaped by her upbringing and surroundings in a small secluded Irish town. She is keen to broadcast that she respects every kind of religion and culture but aimed to express herself through this collection, therefore focusing on her personal belief system, Christianity. Accordingly, myriad forms of iconography, be it in hand applied embroidery or the extensive accessories like lace veils, crosses, crowns, or jewellery to name a few.

Naturally she also drew on historical influences as Britain’s history has always been closely intertwined with religion.This can be seen in  A massive old rosary necklace from roughly 60 years ago belonging to her grandmother. Lots of crucifixes in various sizes were part of every piece. Moreover, Simone uses a great variation of textiles to create movement and consciously aimed for an older touch with a multitude of carefully hand embroidered parts.

She regularly watches old catwalk shows from infamous designers like Versace, Alexander Mc Queen and Vivienne Westwood online in order to stay up to date with trends in the fashion industry. Another source of inspiration are fashion magazines and of course social media like Instagram and TikTok. So, what can we expect in the future? Jana tries to do each collection differently, depending on what sparks her interest at the moment. With the previous collection being all about sustainability for instance, it is apparent that this young and passionate designer has considerable far reaching ideas and is always eager to create something new and unique.

Published in Blog

So many places to go. So many outfits to decide on.

Published in News

There are many reasons why brands need to work constantly to become more sustainable.

Published in Fashion