Wednesday, 02 June 2021

Nail it naturally with Earthy Nails

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Introducing a green revolution at your fingertips: Earthy Nails launches its long-lasting and eco-friendly nail colours combining salon-quality shine, sustainability and gentleness.

Earthy Nails proposes an eco-friendly and bio alternative to regular nail colours. Born from a frustration towards unsustainable cosmetic products that do more harm than good to your nails, this new label uses only bio-sourced natural ingredients for its formulas and sustainable packaging.

Earthy Nails set out to provide the highest quality product with the least impact on the environment, by harnessing natural origin and bio-sourced materials with sustainable packaging. What makes this nail colour range so green is a plant-based, cruelty-free, vegan and gluten-free formula which is free from 21 nasty chemicals. There are 79% of natural-origin ingredients guaranteed to ISO 16128 in every bottle such as cassava, sugar cane and corn. On the outside, Earthy Nails sorted a major problem in the beauty industry represented by plastic nail polish caps thanks to bamboo caps. Bamboo is also biodegradable and naturally antibacterial and antimicrobial.

Earthy Nails cares about the environment: nail polishes and treatments are produced with a platinum 2020 Ecovadis Sustainability rating, and they contain no inner or outer production packaging. They use limited levels of VOC emissions and optimized extraction lowering the impact on the environment. 97% of hazardous raw materials, 83% of the total waste is recycled, and 100% of industrial wastewaters are treated. They also use a waste management policy that promotes reusable tanks and drums and recycling of solvents for cleaning operations.

The collection spaces between 13 colours (£7.99 each) from delicate nudes to feminine shades of pink and evergreen red, monochrome and bright hues. To secure a lasting and shiny salon-worthy result, Earthy Nails offers a Top and a Base coat, and its gentle Remover to change your nail colour as your mood does. Earthy Nails Remover and Treatments are also 100% acetone-free, 100% acetate-free and with 99% natural and bio-sourced ingredients, priced from £8.99 to £12.99.

Discover Earthy Nails sustainable nail colours online at