Shopping for curvy clothing should not be a hard task, but it can come with frustrating limitations. Curvy Kate found success in this challenge with its unbeatable support paired with comfort, style and a touch of fun.

Comfort in your own skin is at the heart of sustainable and ethical lifestyle brand Peachaus, which vehicled its message and promoted its latest collection with an inspiring storytelling experience: Naked Talks.

There was a time when, for some people, the mere mention of a bodysuit was enough to make them roll their eyes and immediately dismiss them as uncomfortable and outdated. However, with so many changes and innovations in bodysuits, turning even the biggest of sceptics into believers and paid customers, the bodysuit has never been more popular than it is now.

Love Mulmi showcased their collection at Fashions Finest emerging designer SS23 London Fashion Week showcase 17th September 2022.

Makeup: Academy of Freelance Makeup Artists (AOFM) lead #mua Mandy Gakhal
Hair: In Session lead #hair David Rae
Lead stylist: Leighanne Krystal
Creative Director: Tanya Beresford
Photographer: Joanna Mitroi
Director & Event organiser: Deborah St. Louis​

Nike calls for a star, Manchester City’s Rubén Dias replies. The footballer stars in Nike's newest Underwear Autumn/Winter 2022 collection and campaign under the banner of sustainability.

Finding the right underwear isn’t easy. Sometimes, it can feel as if clothing outlets simply don’t cater to your body type. This can be disheartening and leads to many of us choosing to just accept whatever we can find, even if it’s not comfortable or complementary to our shape.

Modibodi®, the global absorbent apparel brand, is on a mission to become carbon-negative by the end of 2023. Modibodi's plan sees as the next step the launch of its first Carbon Neutral Seamfree Full Brief.

Who would have guessed that tie-dye is back? The latest campaign from Pepe Jeans London, shot in Madrid, sets a serene and chilled atmosphere to highlight a bold new collection for their spring summer lookbook. Tye-dye fabrics of green, blue and pink, must-have styles for the season across both menswear and womenswear.

London-born brand Pepe Jeans have released their latest Spring/Summer 2022 underwear collection.

The Women’s SS22 Collection

The women’s collection highlights re-emerging trends, such as the tie-dye print, – perfect seasonal colours for the up-and-coming summer ahead. And if tie-dye isn’t your style, not to worry! The collection features various styles, prints, and fabrications to ensure Pepe lovers have underwear they’ll adore for the season.

The Men’s SS22 Collection

The men’s collection gives you the standard block colour prints that are reliable go-to boxers/briefs. On top of this, the collection has introduced bamboo as a fabrication which is perfect for those wanting a softer, luxurious feel to their underwear.

Both eclectic collections draw inspiration from various sources, but broadly aim to cater to a diverse audience that appreciates seasonal colours and fashion-forward, trend-led designs.

Mark Blenkinsop, Chief Marketing Officer from the group AWWG, stated “The SS22 underwear collection is beautifully curated and brings together many of Pepe Jeans’ legacy styles: challenging and brave young fashion that harks back to Pepe Jeans’ earliest days in Notting Hill during the 1970s. At the same time it incorporates many of today’s newest global fashion trends, a nod to the leading international brand Pepe Jeans has become.”

Fashions Finest loves this vibrant and playful collection from Pepe Jeans London, especially their use of bamboo into their material. So perfectly sustainable and fresh for spring!

If you also like these as much as we do, be sure to come down to London for our sustainable pop up event featuring an array of sustainable designers showcasing inspiring accessories and creative clothing.

Are you available on 18th June 2pm onwards? If so, come on down and book your place here.

The seasonal collection is available to purchase across Europe via www.pepe jeans london.com.

You can also browse their classic underwear collection here

Football sensation Leroy Sané stars in the new Autumn'21 Nike Underwear campaign. The Nike Underwear product line for Autumn 2021 features Nike ReLuxe, made with at least 75% recycled fibres as part of the brand’s ‘Move to Zero’ initiative.

Never underestimate the value of a good pair of knickers! A complete sense of comfort and security starts from the right underwear, indeed. Wear My Freedom, the creator of the revolutionary non-wired Freedom Bra® for D+ cups, has just launched a line of pants that has confidence as its primary goal.