Tuesday, 22 July 2014

Eki Orleans

Hazel Aggrey-Orleans is the creative force behind the London-based fashion-label Eki Orleans. Born in Germany, raised in Nigeria and educated in London, her design aesthetic has been strongly influenced by this diverse mix of cultures. She draws inspiration from all of her cultural experiences, but most notably from her West African heritage. Growing up in the buzzing, chaotic and culturally diverse city of Lagos, it was only natural that Hazel would develop a love for the vivid and earthy colours of Africa.

While still pursuing a career in finance, she decided to follow her passion and natural aptitude for textile and fashion design. Combining both her artistic skills and business savvy she launched her first collection in 2009.

Since that very first collection, the Eki Orleans brand has been well received by style conscious consumers across the globe. With every collection, Hazel looks to her African roots for inspiration. Her sublime patterns tell stories reminiscent of childhood memories, or emote an African sensuality. The combination of her vibrant prints with her sophisticated silhouettes create elegant clothing that truly celebrates the feminine form.

Eki Orleans has been featured in many noteworthy publications including Harper's Bazaar, Drapers, The Financial Times, Arise, The Guardian, CNN, New African Woman, Le Figaro, The Washington Post, FAB and OK! Nigeria. The brand has showcased several collections in London, Paris, Lagos, Johannesburg and Cannes. Eki Orleans was a featured brand in the Ndani pop up shop in Selfridges and is stocked in several exclusive boutiques in Europe and Nigeria.

"I naturally have a close bond to African culture. My travels around the world have allowed me to combine both my African roots with the rich cultural encounters that I have experienced. This combination of both cultures has formed the basis of my collections. I am passionate about mixing and matching colours and I love nothing more than to make a stunning entrance. The Eki Orleans brand accentuates the feminine, the brave and the sexy within all of us and it's my mission to bring out the colourful goddess in every woman."

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