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 Monday, 12 October 2020

Asquith London Shows Us How It's Done!

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The Asquith brand prides itself on selling sustainably and ethically made, multi-functional clothing, using eco-fabrics that are designed to last. 

From fabric choices to packaging, Asquith London shows us how sustainability can look. A love of nature and respect for the environment is central to their collections, and the brand are committed to working with fabrics that have limited social and environmental impact, but also feel super soft against your skin and unbelievably comfortable to wear.

Bamboo is one material they work with often, as it offers a sustainable and environmentally low-impact fabric. It grows faster and absorbs more carbon dioxide than hardwood trees and needs no chemical fertiliser, pesticides and very little water to grow and thrive. It’s ideal for active wear as it’s naturally breathable, sweat wicking and is extremely resilient and durable as a fibre. It also feels amazingly soft next to your skin making it very comfortable to wear, in a variety of settings.

The Asquith collections are responsibly made inside their Global Organic Textile Standard certified factory in sunny southern Turkey. The brand established this factory in 1997 and the 50-strong team work 8.5 hours a day, have weekends off and paid holidays as well.

Multi-functionality is very important to the brand. Since Asquith was launched in 2002, the  collections have grown and developed and they now make everyday clothes, as well as activewear, with each piece, lovingly made with longevity and versatility in mind. Designed to take you effortlessly from day to night, beach to bar, work to weekends and everywhere in between.

Most of all Asquith want their wearers to feel good wearing their clothes. They design every piece to flatter your body, and feel great against your skin. The clothing is also made to last, and they source the best quality, durable fabrics that don’t fade, stretch or get those annoying bobbles, which means you can wear them for longer.

All of their collection pieces are available to buy from their website. You can also take a more in depth look at how they meet their sustainability goals, and find a wealth of health and wellbeing advice, ranging from delicious recipe ideas to Yoga workouts to keep us sane in these trying times.

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