Nature and its symbolism play the role of muses in RAY CHU's Spring/Summer 2025 collection centred on resilience and repurposing.
About RAY CHU's Spring/Summer 2025 Collection: The Concept
From the vastity of the blue of "Embracing The Ocean with Courage" S/S24 to more solid ground. For the upcoming Spring/Summer 2025 season, RAY CHU drew inspiration from the floral landscapes that emerge when drift plants reach the shore, symbolising the resilient spirit of the Taiwanese people. Among these plants, the Crinum Asiaticum flower is the most representative of all. Discovered by the designer by chance during a summer jog in a park, this flower sparked further exploration of its unique qualities.
Crinum Asiaticum is often seen as a symbol of wisdom, embodying nobility, elegance, and beauty – qualities that have long been admired. Its strong vitality perfectly aligns with the brand's ethos. Additionally, this flower holds deep historical significance in Taiwan's indigenous culture; for example, the place name "Makung" is derived from the Amis tribe's pronunciation of Crinum Asiaticum. This plant is also celebrated for its medicinal properties, such as its ability to disinfect and promote blood circulation.
About The Collection: Sartorial Touches
In his S/S25 collection, RAY CHU embraces this flower's symbolic essence supported by the use of 3D printing technology to showcase the unique beauty and add depth and dimensionality to the designs. Discarded wires are stripped, dismantled and then reassembled to create a structure brimming with vitality. Through its deconstruction and reconstruction, each layer of wire symbolises the process of giving new life to what was once considered waste. Two ends of the 3D-printed flowers echo each other. The flower inspires seamless integration of brand identity and natural elements for ornament meets wearability.
This season's colour palette revolves around RAY CHU's signature accent colour, fiery red, complemented by icy yellow, classic black and white, and easy-to-wear tones. The silhouettes and statement details are grounded in practicality, with clever tailored touches like misaligned blazer lapels and subtle details in shirt designs. Playful elements like flared mini skirts and dress silhouettes reminiscent of flowerpots add a whimsical tenderness to the collection. The fabrics chosen include recycled fish scale-made textiles, water chestnut yarns and a higher proportion of natural materials, resulting in a collection that balances commercial appeal with innovative design.
Find your inspiration with RAY CHU on the official website .
