Thursday, 08 September 2016 22:55

Rupert Wanlambok Lynrah

Rupert. W. Lynrah is a established Designer from Shillong, Meghalaya.

He worked for a magazine and as a fashion consultant, then got his big break for a large retailer ‘Splash fashions’ in the capacity of a manager in the design team, but the creative and entrepreneurial bug never left Rupert Wanlambok Lynrah, one of Shillong’s leading young designers.

Rupert had an artistic streak in him ever since he was a child and studied fashion design at the degree level at Pearl academy of fashion affiliated to Nottingham Trent University. After that, he worked for IMAGES Business of Fashion magazine as fashion journalist/ stylist, but he counts his experience in the UAE - where he worked at Splash, a leading fashion retailer in the Middle East and part of the same family of brands as Lifestyle in India - as a “turning point” in his life.

“It was a huge learning ground where I learned and unlearned many things during my tenure. I got to experience the business of fashion first hand working within the system and also travelled a lot to various shows and fairs like London high streets, premiere vision Paris, bread and butter Barcelona and Berlin , cpd Dusseldorf, Germany , Hong Kong fashion week and china to name a few”, Rupert said.

“I have always dreamt of having my own label and boutique. There is always a risk in any business and when I decided to venture on my own I knew that clear and loud,” Rupert explains.

He was at Splash for almost 7 years, but the desire to make his own mark was too strong to resist. Leaving it all behind in Dubai, Rupert founded his own boutique in Shillong three years ago and hasn’t looked back. Rupert founded his own boutique; RWL Designs, in December 2012 based out of Muda complex, Police Bazaar in Shillong and he hasn’t looked back since. Rupert’s boutique, RwL Designs, presents shoppers with a range of meticulously crafted designer apparel, both traditional and western, as well as accessories.

As a Shillong-born lad who grew up in New Delhi and has worked abroad for several years, this designer’s creations are varied, creative and draw on many influences. From jainsems with a modern, classy finish, to unique western gowns, Rupert’s talent is all too evident, but he is always mindful of his customers’ tastes.

He also one of more than 30 designers who showcased their creations at the second edition of North East India Fashion Week in August where he wowed those present with his mix of indo traditional and western wear, which underlined an increasingly important topic in fashion – that of sustainability.

His designs emphasised the importance of weavers by introducing their creations to the fashion world and promoting the khadi movement, something that he feels strongly about, and his collection during London Fashion Week will take forward his message of sustainable, traditional fashion. . This London fashion week spring summer 2017 RWL designs is committed to promote sustainable eco fashion and support, reviving and preserving the rich indigenous textiles of Meghalaya by featuring “RYNDIA” or eri silk and muga silk in the collection which are natural organic eco friendly product. We have to educate the customer about suitability the human impact on the environment. Its our social responsibility .

Published in Designers
Tuesday, 23 August 2016 09:29

PGM Fashion

The Ultimate Lifestyle Brand

PGM Fashion is the epitome of glamour. Transcending borders to bring high-quality Romanian craftsmanship to the fun and fancy-free women of Singapore, the fashion-forward swimwear company is riding high on a wave of success.

The company has two main focuses. The priority lies with the creation of the world’s best bikini, as PGM Fashion uses only the highest quality fabrics and most skilful seamstresses to create luxurious swimwear that no other brand can match for quality, design or fit. Every single item in the collection is created to make women feel happy and confident, ensuring they stand out in a crowd and feel at one with the sea.

Customer service is a way of life, and every client becomes part of the PGM family. Every purchase feels like an interaction with a best friend, as the company really wants to know what fuels their clients’ motivation, and how the brand can continue to grow alongside its customers.

With PGM Fashion, the fun never ends, as the company’s second focus lies in a number of entertainment packages. While blissful days are spent lounging on the beach, the evenings bring decadent parties, hosted by top DJs and swimming in champagne. Held in prestigious locations, these parties are invitation only, allowing us to thank our treasured clients for being a part of our brand.

Constantly striving to stay at the forefront of the industry, PGM Fashion also hosts a number of fashion shows, and offer short vacation packages. We live, breathe and love our company, and it is this passion that keeps the PGM fire burning bright. Come and dip a leisurely toe in our swimwear pool; we promise you’ll be amazed.

Published in Designers
Sunday, 21 August 2016 20:39

Helen Mertl

HELEN MERTL is a well-known Czech fashion designer based in Prague. After studies at Secondary School of Applied Arts, she gradually created her brand characterized by simplicity, luxurious fabrics and easy cuts accentuating female figure in surprising ways. Since 1999, Helen has designed many limited collections of bridal and evening wear. In the HELEN MERTL studio you can try on clothes of different designs and consult about suitable materials and colours. Custom-tailored wedding dresses are typical of the brand.

Helen creates minimalist looks with remarkable details that are driven by lightness and the least adjustment of natural fabrics (such as silk chiffon, stretch silk and wool) preferably in basic colours (black, powder tones, red).

Helen herself admits that she is strongly inspired by Prague for its historic buildings and the fashion of the 1920s and 1930s which is somehow present in her designs.
Her iconic ribbon dresses are sewn by hand.

www.helenmertl.com

Published in Designers
Tuesday, 16 August 2016 09:39

Allan Vos

Menswear Allan Vos was born in The Hague, The Netherlands, where he later graduated Fashion Design succesfully at the Royal Academy of Fine Arts. After his study Allan Vos worked for theatercompanies such as Cirque du Soleil and Disney and designed for shows at Stage Entertainment and for Dutch celebrities for who he made private orders by hand.

In 2012 Allan Vos debuted on the Amsterdam Fashion Week with his first mens collection. His work is usually inspired by traditional or historical costumes underlining the sporty look.

He uses feminine shapes and adjust the paterns to fit the mens body. An Allan Vos piece is sporty with a sparkle. He is known for his sequin and crystal embroidered swimwear pieces. The designed pieces in the collections are one of a kind and handmade in the Allan Vos atelier in The Hague. Items are custommade or made by order.

Website: www.allanvos.com 

Photo credit: Manny Fontanilla & Stef Lohstroh

Published in Designers
Friday, 23 October 2015 16:56

Twisted Curls Of The Birds Nest

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The brief was to come up with a current punk theme, to set the collection off. Heavy sultry eyes, full lips and big hair inspired by Edwardian theme but deconstructed to look punk also the pin curls inspired by the movement of the clothing but remaining sharp.

The result is Avant Garde punk perfect to show case Helens collection.

The Makeup

Black intense smoky eye paired with a red lip, combined together to bring out the inner confidents and personality of every women! Not afraid to be different and stand out of the crowed. Delicate yet a show stopper. Every girls envy…She’s a Drama Queen!

The Hair

Hair was made up of lots of hair prices and extensions and another look of barrelled curls and pin curls a vintage method turned punk for the day.

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Photographer: Drew Ormrod
Make up: Sita Gill
Hair: Karen Windle
Model: Charlotte Godfrey
Designer Brand Hellavagirl: Helen Woollams

Published in Blog
Monday, 19 October 2015 18:46

Louis Vuitton’s “Series 3” Exhibition

Described on Louis Vuitton’s website as: “A modern and unexpected reinterpretation of a fashion show, this exhibition, following on from SERIES 1 and SERIES 2, invites visitors to discover Nicolas Ghesquière’s inspirations for his fourth ready-to-wear show as the Artistic Director for women’s collections at Louis Vuitton.”

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I was completely blown away by the innovation and the thought that went behind Louis Vuitton Series 3. Every aspect of the design process was portrayed from the beginning roots of the Louis Vuitton design and creation process to modern day with all the technical advances that have been picked up along the way. Actual artisan from Vuitton were flown in to demonstrate the assembly process for Ghesquière’s and visitors were able to ask them questions, there was a virtual catwalk show and the ultimate Louis Vuitton wardrobe.

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Published in Blog
Sunday, 27 September 2015 12:42

Starboy SS16 London Fashion Week

Photographer: Mikey San Photography

Published in Fashion Week
Friday, 08 May 2015 16:30

Basharatyan Designs Capsule Collection

Veronica Basharatyan from Bashartayan V has designed a unique capsule collection for ModestyInFashion

Published in News
Thursday, 09 April 2015 11:32

Ariella opens new Brent Cross Store

This weekend iconic British fashion brand Ariella opened the doors of a new store in Brent Cross.

Published in News

Inspired by the multitude of colours found at the markets in Marrakech, one of the most vibrant cities in the world, combined with his illustrious Italian style, Angelo Galasso presents his colour choices for SS15.

Published in Trends
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