Monday, 16 September 2019 21:38

Cabrini Roy SS20

Cabrini Roy SS20 collection at Fashions Finest during London Fashion Week 14th September 2019.

Styling Team: Kim Able, David Johnson
SS20 makeup concept - Kim Able
Hair Team: David Rae Hair
Makeup Team: Academy of Freelance Makeup Artists
Nails: Julie Bryan & Team
Photographer: Joanna Mitroi
© Fashions Finest 2019

Published in Gallery
Monday, 16 September 2019 21:26

Shokushu Boutique SS20

Shokushu Boutique SS20 collection at Fashions Finest during London Fashion Week 14th September 2019.

Styling Team: Kim Able, David Johnson
SS20 makeup concept - Kim Able
Hair Team: David Rae Hair
Makeup Team: Academy of Freelance Makeup Artists
Nails: Julie Bryan & Team
Photographer: Joanna Mitroi
© Fashions Finest 2019

Published in Gallery
Monday, 16 September 2019 21:09

Naoise jo SS20

Naosie Jo SS20 collection at Fashions Finest during London Fashion Week 14th September 2019.

Styling Team: Kim Able, David Johnson
SS20 makeup concept - Kim Able
Hair Team: David Rae Hair
Makeup Team: Academy of Freelance Makeup Artists
Nails: Julie Bryan & Team
Photographer: Joanna Mitroi

Published in Gallery

Fashions Finest wraps up another exciting SS20 season and received an honourary award as it winded down its 10-year celebration on Saturday the 14th of September 2019 at the Congress Centre, 28 Great Russell Street, London WC1B 3LS.

Published in News
Wednesday, 21 August 2019 17:14

Emily Alexandra Cosmetics Sponsors Fashions Finest

Fashions Finest welcomes Emily Alexandra Cosmetics as their latest sponsors for their SS season taking place on the 14th of September 2019 at the Congress Hall, 28 Great Russell Street, London WC1B 3LS.

Published in News
Wednesday, 10 July 2019 08:52

Fashions Finest Launches Crowdfunding Campaign

Fashions Finest, one of the most popular independent shows on the London Fashion Week calendar launches a crowdfunding campaign ahead of London Fashion, for their new designer section.

Despite being an established fixture on London’s Fashion Week circuit, the event receives little to no sponsorship.

Director Deborah St Louis felt compelled to start this campaign after she observed a record number of designers struggling to launch and grow their fashion business with the increasing economic pressures businesses and individuals are facing. 

Deborah St Louis said: “We have an incredible pool of untapped and undiscovered talent here in the UK. While we accept and welcome established brands, much of our work is with new and emerging designers. Many of these designers, are fresh out of University or without formal fashion training. We are here to level the playing field for those challenged by the high fees associated with studying, designing and creating their collection, and building a career for themselves in a way that ensures sustainability.

We have launched our crowdfunding campaign to allow graduate and new designers to participate in one of the most important international events; London Fashion Week.

Not only do we offer a viable alternative for designers to showcase and market their brand during London Fashion Week, but through our partner Fashion Capital designers also have access to additional education as well as manufacturers. Furthermore, we have now launched our online store which gives designers an opportunity to have their first retail presence. Yet despite an incredible price-point for many, the fees remain out of reach. As a company, we just aren’t able to absorb these costs and especially so because of the impact of with rising venue and production costs. We are proactively addressing these challenges and sourcing the most viable solutions”

Fashions Finest has propelled the careers of Hellavagirl, John Herrera, and Matthew O’Brian to name a few who have all gone on to achieve national and international media attention online, in print and on TV and regularly feature some of the hottest brands on their catwalks or in their exhibition space, as worn by Paloma Faith, Beyonce, Nicki Minaj, and Madonna and more. Attracting national and international fashion talent, Fashions Finest regularly draws a crowd of fashion industry experts, press and VIP’s from business, sport, entertainment, music and film industry, who all come to discover the hottest new trends on display.

The crowdfunding campaign offers exciting perks from beauty products, unique designer brands, show tickets and more to support the campaign visit: https://igg.me/at/graduatedesignerlfwshow2019/x/22077560#/

Press RSVP via: http://www.fashionsfinest.com/press-registration

Press contact: office@melaniejonespr.com +44 (0)7961565933

Published in News
Friday, 28 June 2019 13:04

How to Organise a Luxury Fashion Event

Planning any sort of an event is in no way an easy task. It requires a lot of logistics and creativity, as well as researching to find the perfect venue, music, and much more. However, when it comes to fashion events, there are even more factors that you need to take into account – luxury, uniqueness and ultimately, the high-quality fashion. So, if you are about to produce a glamorous fashion event, we bring you a few tips on how to go through this process smoothly and how to make this lavish event a memorable and exciting experience for anyone who attends it.

Do Your Reseach

Do your research
Image source - unsplash

Research should be your first step in planning this sort of an event. Learn more about the history of the brand and the vision behind it. This is important because the goal of organizing a fashion event is to promote the brand and to strengthen the brand identity. Talk to the designers and the creative people involved with the fashion brand in order to find out what their style is and what they would like the event to be like. In addition, by knowing what the specific style associated with this fashion client is, you will know how to add that touch of luxury and uniqueness, something that the guests will see as different from all other events of this type and something that they will recognize as particular to this brand.

This could be, for example, a characteristic venue. Universal Studios served as a fashion runway for the last Moschino collection, as the brilliant Jeremy Scott took his inspiration for this collection from horror movies and shows.

Set Financial Boundaries

Set financial boundaries
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This is another important step that should be tackled early in the process of organizing. Set up a meeting with the client and decide on the budget. This will prevent any financial trouble that could happen in the future, as no one wants to find themselves in a situation where they have insufficient funds. Explain to your client how much the venue, the music, the food, and everything else that they want and which you have potentially planned, will cost. Try to compromise on the budget so that the client is happy, but the quality and the luxury of the event still remain high. Knowing what the budget is will also help you decide how much to spend on your next step, which is advertising.

Promote The Event

Promote the event
Image source - unsplash

It does not matter how amazing the fashion event is, it will be irrelevant if the proper people do not know about it. Get the people in the fashion industry talking by announcing the event on social media. You can also give out little snippets such as who will be the music performers, and possibly start a relevant hashtag on Instagram. You may want to hire a marketing team or a social media expert and a graphic designer. The social media manager will make sure that the potential of social networks is used to its fullest for the advertisement of the fashion event, and a graphic designer can work with the client to create distinguishing posters for promotion, as well as intriguing invitations that you will send out to the

Work With Professionals

Work with professionals
Image source - unsplash

We have already mentioned hiring marketing experts, but to successfully plan a fashion event, you will have to work with other professionals. Hair and makeup artists, a sound designer and an expert who will create unique lighting for the chosen venue are just some of the people that are essential for the organization of this event. In addition, do not forget about food and drinks and opt for highly professional catering companies which can provide a customized menu for this glamorous event. Lastly, think about the details such as flowers (if you decide to go with a floral setting) and make sure to hire a top-notch florist company.

Make A Guest List

Make a guest list
Image source - unsplash

The last step is to decide who will be invited to this event. Consult with the client and find who the people that they would love to see at the event are. Also, make sure to include relevant people, such as magazine editors, fashion influencers and celebrities. Then make a seating chart and don’t forget to leave room for the photographers and camera crews.

Lastly, good luck and don’t forget to have an amazing time!

Published in Blog
Wednesday, 19 June 2019 10:42

Clerkenwell Vintage Summer Fashion Fair

Clerkenwell Vintage Fashion Fair "The most exquisite vintage fashion fair" Vogue It

Published in Content
Wednesday, 19 June 2019 10:41

Clerkenwell Vintage Summer Fashion Fair

Clerkenwell Vintage Fashion Fair "The most exquisite vintage fashion fair" Vogue It

Published in Content
Wednesday, 20 February 2019 10:49

The Kemist AW19

The Kemist AW19 collection at Fashions Finest during London Fashion Week 16th February 2019.

Styling Team: Kim Able, David Johnson
Hair Team: David Rae Hair
Makeup Team: Academy of Freelance Makeup Artists
Nails: Julie Bryan & Team
Photographer: Joanna Mitroi

Published in Gallery
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