Shakeup Cosmetics proudly unveils their first brand partnership, a golden collaboration with TEAM GB Olympic gold medalist swimmer Calum Jarvis MBE.
Over the weekend, i had the pleasure of attending the Curly Hair Festival at the ILEC Conference Centre in London. I had previously attended a number of the Natural Hair Week events in London so I was excited to see what the founder of the iconic event Vinna Best had in store following the recent rebranding from Natural Hair Week to Curly Treats Festival rebranding.
After years of attending hair events, i’m always astounded by the number of natural haired lovelies that attend and in this, i’m sure that they were not disappointed by the offering in this instance. Throughout the day guests were treated to hair and health workshops, demos and interactive discussions, a fashion show in celebration of Black Girl Magic and of course some of you favourite brands such as Cantu beauty, Creame of nature, Mixed chicks and Softn’ Free were in attendance as alongside some amazing independent brands. Popular influencers such as MahoganyCurls, Lekoia Lee and the girls from Curlcuture were also on deck taking part in workshops, discussions and meet and greets. I especially loved the fact that men were catered to with a dedicated afro men’s hub which offered free shape-ups, beard maintenance and skin care advice for the man in your life. For mini curlies, there was an empowHER lunch and a children’s corner which provided fun interactive activities and storytelling.