Haus of Junon is Your Elegance, Unearthed. A bespoke bridal company founded by identical twins and crystal enthusiasts, Elizabeth and Abigail. Haus of Junon specializes in both delicate gemstone jewelry and over the top statement pieces with the power to make you look and feel your most opulent. Abigail & Elizabeth value the process and handmake everything by themselves in their New York studio, even mining as many of their own gems as they can.
Inspired by fairytales, old Hollywood glamour, the mythological and the fantastical, the twins' goal is to bring more magic into life through their work. They know the transformative power of both crystals & clothing and believe that with the right piece everyone can feel like royalty. Born in the wrong era, in this lifetime Abigail & Elizabeth have always been drawn to items of the past. For this collection they have reworked carefully curated vintage pieces to pair with their multifaceted creations. The treasures from another time under their new crystalline magic conjures ethereal layers of beauty that will charm & enchant you.
Their work can be found on Instagram and Tiktok.
Somy London is a luxury made-to-order brand that aims to tells stories and sends a message through designs. Somy London tells the story of the world through the eyes of Somy London, using inspiration taken from all different cultures across the world and showcasing those cultures unique style of elegant, power and beauty. Being an innovative, made to measure, deconstructed luxury brand that intertwines masculinity and femininity, Somy London’s branding is directed towards red carpet events using high profile avant-garde\couture bespoke pieces made out of sustainable fabrics and materials.
Somy London bespoke service is for those who are looking for a timelessly elegant garment, perfectly tailored to flatter and enhance clients’ figures.
About The Collection
Peer through the eyes of Somy London as she reveals the beauty that can be found in embodying the complimentary nature of the duality, the masculine and feminine. Showcasing the complexity of life, the richness of interconnecting cultures and identities, and how these different elements combined with appreciation, empower the collection and its wearers.
Aroosa Naushahi, the designer of the luxury fashion brand AROOSA is making her debut at this year's London Fashion week.
From the young age of 7, Aroosa has been inspired by the women in her life, as they introduced the fashion industry to her by creating hand made garments and dresses for her to wear for all occasions. She was taught at a young age to sew and pattern cut from her mum and aunties; this was the start of where her passion for designing began.
Aroosa has continued to pursue her dream as a fashion designer over the years, by studying and obtaining a degree in Fashion Design, creating several designs of her own and launching her own fashion brand.
About The collection
The Nottingham based designer is launching her first S/S 23 collection, which is made up of summer and evening wear for special occasions. The collection includes dresses, jumpsuits, bodysuits and bottoms, inspired by a combination of cultures, as the designer has grown up embracing both Western and Eastern lifestyles.
It was a real delight to have sustainable brands join us in London on 18th June at HomeGrown Club to celebrate slow fashion. One jewellery brand dominating the luxury sustainable market is Nigerian born brand DOLA.
Far Afield showcases their latest collection a contemporary menswear-meets-unisex range featuring a whimsical tropical safari theme.
Iria Ponte, artist and designer born and raised in the West Coast of Spain, has started her path as independent designer after gathering years of varied experience and knowledge across the fashion industry in London while consolidating a solid idea of own fashion values, identity, and style.
In 2014 she started studying pattern cutting and garment construction to grow her brand identity, collection, and portfolio. After years of study, along with her inner creativity she designed collections named “Vintage Exposure” and “Classy Boho” where the names refer respectively to the high exposure photographic art direction along with the Vintage character of the collection as well as the Classic and Chic garments' fits and shapes harmonized with rustic fabrics which gives the airs to the boho style.
In 2018 and in the search of new collection design creativity she attended informal studies of “creative fashion collection design” in London, where she receives certification and learns how to join art, TV, and fashion together to create a vibrant fashion collection based in a strong visual and detailed TV inspirational research. It is then she releases her third portfolio of fashion design development with a TV show merchandising collection named “Stranger 80s things”, based on the first season of the TV show “Stranger Things” where prints, t-shirt messages, textures and seasonal fabrics, colours, exposures, and lights of the garments play altogether a song that redirects the viewer to every iconic moment of the TV show.
In 2018 Iria Ponte gives name to her first fashion label Lace Copperwood in the search of a feminine, sophisticated, sensual still natural, introspective, and intuitive expression of a cosmopolitan and urban woman.
Iria Ponte's brand is inspired by her roots, regional traditions, nature, feminine aesthetics, wild landscapes all in all influenced by her experience of living in a green Scotland and in a cosmopolitan, urban, fashionable, and trendy city as London can be.
This year, in September 2022 she releases her first Label physical collection as an official independent designer within the London Fashion Week Schedule and launches this collection to the market, available to purchase it exclusively from the catwalk or onwards from the online store.
The label, a project of the 4th generation of fashion designers/tailors is everything its name promises and more. Its clothes are created to support and underline their client’s individuality and authenticity, helping them to embrace and express themselves, while standing out from the crowd.
With this collection Serbia native Katarina Vukovic incorporated many pastel nuances and combined it soft with high quality silk materials.
Photographer Mikey San
Silhouettes were kept clear and simple, though richly embellished by consistently flowy and lightweight textures, thereby creating an effortlessly chic and feminine look.
Several pieces feature hand embroidered parts, ruffles, and ribbons, which added to the light feeling of the pieces, despite not being diaphanous. Rose, red, nude, turquoise, and silver build the main colour palette. A pale rosé coloured midi dress, standing out as one of the centrepieces of the collection, contained a petticoat like ruffle underskirt, which was reminiscent of various bygone eras, coalescing regency era elements with roaring ‘20s and ‘50s elements. The former being referenced by its empire silhouette top, while the ‘20s are alluded to by the length and heavy pearl necklace, the underskirt on the other hand is reminiscent of ‘50s petticoats. Unique is a perfect fit for the modern chic and refined woman.
Recent graduate, Elisha Quarman, showcased her final year project at Fashions Finest LFW event.
Having studied Contour design for 3 years at De Montfort University, Leicester, the only UK university to have this specialisation, she became interested in lingerie and the potential of leather as an intimate material.
The structure and the material of the designs are intended to empower women through lingerie.
Photographer Joanna Mitroi
Quarman also plays on the conventions of lingerie through incorporating historical Chinese symbols. She says that the figurative symbols she incorporates into the leather material hints at the history of desexualisation of women in China. Collating the contours of lingerie, the fetish material of leather, and a historical context of desexualisation, Quarman subtly challenges the material history of women’s global battle with oversexualisation and desexualisation.
Moving between Rome and London over the last 18 months, Giulia Valeri of Ad Astra has been continually inspired by multiple sources. On the day, Valeri wears Ad Astra knitwear which typifies her approach to her collections: the white ribbed puff sleeve knitted blouse is accented by a multicoloured zigzag hem around the wrists and the neck of the blouse.
Choosing bold elegance, her collection is a dynamic conversation starter rather than a bold declaration of being present.
Photographer Joanna Mitroi
By combining tassels, bows and frills to standardised uniform of trousers or skirt and blouse, the collection highlights the malleability of feminine contours. A black mini dress is not simply that but embellished with a subtle flounce on the shoulder strip, thereby exaggerating the character and silhouette of an individualistic approach to this classic. Valeri's designs are simplistic, yet on a closer look rich in details and never boring. Every single piece is gorgeously figure hugging and favourably accentuating the female silhouette.
A constant theme throughout this collection are geometric bold cuts and colour pattern combinations, most prevalent in three designs merging a fiery red, nude and rosé tone. The unusual pairing with lavishly embroidered tassels in varying length make the pieces interesting and unique, adding an unexpected twist to their form. They especially come to retribution whilst in movement, steadily flowing in accordance to walking speed.
Structured knitwear that inverts with the corset, draws attention to the waist rather than restricting. Ribbed shirts feature adjustable sleeves, numerous fabrics are hold together by bows, and corsetry tops can be freely adjusted in width. Thereby, Valerie minimises stiff fabrication closures like zippers and buttons and allows the customer to individually contrive the pieces to their best comfort. This collection contrives new daring and fresh ideas by adding distinct twists to established silhouettes and forms.