De-influencing: the trend taking social media by storm is a real countermovement. If social media were your go-to place for shopping recommendations, now you will see the other way around but what does it really mean?

Would it be great to discover your next skin's best friend, and for free? Good news ahead because The Jojoba Company has partnered with Fashions Finest for an exclusive giveaway.

Days are getting longer and we know the best season will arrive in no time: festival season! Get ready with some instant-festival-vibes pieces from RS No. 9 Carnaby.

Big news ahead. The bath-based indie cosmetic brand that shook the world of cosmetics for men is going to expand their presence in the UK reaching over 350 stores with Boots.

On Saturday 18th February 2023, Fashions Finest hosted their AW23 Collective runway show at the stunning central London venue St John’s Hyde Park.

Gen Z's love or obsession with pre-loved clothing has deeper and more substantial roots than we can see at first sight. Here is what is driving Zoomers' second-hand shopping.

British brand Hera is the next to launch a new charity initiative in partnership with The Salvation Army. Thanks to Hera's brand-new online clothing bank, you can donate what you once loved so much.

2023 is officially here. A new year brings with it new opportunity as we all set out our goals for the 12 months ahead. These opportunities extend to fashion brands, who are (or at least should be) primed to seize this moment and evolve their businesses by connecting with their ever-evolving consumer audiences.

Discover the industry’s most exciting emerging talent at Fashions Finest AW23 Collections runway show.

The seasonal wardrobe change can leave behind a pile of unused clothing. Donating is always a good idea and Oh Polly made donations easier and better for the community.

You see your beauty from the outside, but it really comes from the inside. Advanced Nutrition Programme based all of its work on this concept, and it put the ingredients to nourish your body to make your skin look and be healthy in its newest festive kits.

Pantone has announced which shade will colour and shape our 2023: Viva Magenta. Described as a colour that is rich, regal and full of life, it is an “animated red that encourages experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement”.

The public lens is on the costs and waste occurring in different industries, including fashion, and raising awareness of the production chain issue or many issues within it.

For many businesses, this is a time of stress and getting noticed online feels harder than ever. Do not despair, this Lancashire-based digital company is here to offer their help.

There is more taste in buying and wearing handmade, and now there is a new way to shop for handcrafted products. A new handmade selling platform launched with a bang – hoping to be an all-British take on Etsy.

Fashion brand, From My Mother’s Garden, has won the prestigious BRITISH BRAND OF THE YEAR at an industry awards event held at The Mayfair Hotel in London. 

With COP 27 currently taking place and the environmental matter being even more under our attention, there is still much confusion around which brand is really sustainable according to the younger consumers, Gen Zers.

Launched back in May and consisting of an eight-week project, Stella McCartney and Lenovo have revealed the winner of Central Saint Martins’ sustainable design competition.

Gen Z could be the most conscious generation ever met so far but zoomers like to spend more than others, maybe too much. Is all that glitters gold?

Our throwaway society, and its addiction to fast fashion, are responsible for devastating environmental destruction across the globe. One businesswoman is holding the banner for change and challenge in fashion by promoting culture and tradition.