The schuh story goes from a tiny shop to a powerful retail brand that always did and always will offer choice, alternative styles, diversity, brilliant shoes and all the chaos that goes with it.

The first schuh opened in 1981 in Edinburgh and although a million light years away from today’s schuh, it still had the familiar atmosphere of the organised chaos that we’re famous for today. schuh wasn’t a shoe shop, it was a fashion store that sold shoes. The volume of stock and colours in such a compact space created something previously never seen in the footwear market.

Into the ‘90s the market turned from looks and styles to brands. schuh was quick to adapt and brands like CAT, Kickers, Converse, Vans and Dr. Martens were introduced and prominently featured in all stores.

Through the years, Schuh have evolved as a shoe shop with stores all over the UK and Europe, as well as an online company, who cater for the whole families footwear needs.