Tuesday, 26 October 2021

Boost your highlights with Pro:Voke new range

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Pro:Voke

Pro:Voke, the award-winning creator of UK’s #1 Purple Shampoo “Touch of Silver”, is introducing its new Highlight Boost range.

Brighten faded highlights and moisturise dry hair in between hairdressers' appointments with the newly launched Highlight Boost line by Pro:Voke.


About the range

Maintaining your coloured hair is getting easier at home with the new haircare range by Pro:Voke. The brand, famous all across the country for its 'purple shampoo', launches the new Highlight Boost range. The Shampoo and Conditioner duo is made for long-lasting vibrant colour that feels fresh while waiting for the next hair session.

  • Perfect for all shades of hair colour-treated with highlights, balayage or ombre.
  • Suitable for daily use.
  • Made with Keratin complex and light-reflecting technology for the ultimate everyday shine.
  • Available from October for just £3.99 per bottle at Sainsbury’s, Home Bargains and Amazon.

Pro:Voke Highlight Boost Shampoo and Highlight Boost Conditioner combo are made with light-reflecting particles which instantly enhance your shine, retaining the richness of salon-standard hair colour and keeping those dull tones at bay. Highlight Boost keratin complex repairs damaged hair by infusing extra moisture to keep locks visibly silky and smooth with visible results in just one wash!

Pro:Voke knows that highlights are not just for blondes as 36% of consumers with highlights are natural brunettes. This is why the Highlight Boost range has been specially formulated to be suitable for all shades of hair, dark or light. No matter your shade or style, Pro:Voke new Highlight Boost range will keep your highlights rich, shiny and full of life.

A brand that you can trust and find at the nearest retailer makes colour-treated hair more manageable. Your hair colour will be vibrant and fresh while waiting for your next salon visit.