Indian fashion designer Vaishali S made her grand debut on the last day of Paris Haute Couture Fashion Week with her handmade Autumn/Winter 2021 collection. An introspective need: 'Breath'.

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From a world of light and hope to an obscure universe. Farhad Re takes us into a new daydream with his latest couture collection: 'The Others'.

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In an attempt to reduce our carbon footprint, we may adopt sensible choices such as buying secondhand clothing, switching to LED lights or public transport; maybe even changing our search engines! Ecosia, the green search engine for excellence, is now partnering with visual artists with nature-inspired T-shirts to plant trees.

Published in Fashion
Tuesday, 29 June 2021 12:13

Arturo Obegero's EUPHORIA SS22 collection

Leaf through your dictionary; it will describe 'euphoria' as a feeling or state of intense excitement and happiness. For Arturo Obegero, 'euphoria is a tale of seduction, joy, and freedom' as imagined in his theatrical SS22 haute couture collection.

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There is a festive feeling in the air. Summer is the season of outdoor gatherings, parties and weddings, after all! There could not be a better time to dress up and add a sweet but luxury touch: knotted hair accessories.

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Wednesday, 16 June 2021 11:59

Nehera - Resort 2022

Nehera's new collection is an abrupt break from the polluted chaos of modern living. Resort 2022 wraps the human senses with infinite shades of white; it invites us to enter a comforting cocoon of purity, order, quietness. It is the beauty of the essential.

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It is incredible how something simple and trendy like buying second-hand shows to be the best choice for the planet and ourselves when paired with a healthy decluttering and an organised spring cleaning.

Buying second-hand. Ph. Cottonbro, PexelsPhoto by Cottonbro, Pexels

Choosing second-hand can help our finances and break today's consumeristic chain. To kickstart the change, consider decluttering. Interiors therapist Suzanne Roynon offers expert advice on how to carry out a sustainable spring cleaning.


Social Habits And Data

Pro of donating pre-loved clothing. Ph. Julia M Cameron, Pexels Photo by Julia M. Cameron, Pexels

We all collect more than we need either for the sentimental link to gift, an impulsive shopping spree or the hope to squeeze back inside some dear, old and shrunk clothes. An annual wardrobe spring clean can be the perfect way to give unwanted clothing a new lease of life. The latest data from Shpock’s annual Second Hand Effect report, released ahead of World Environment Day (5th June), shows Britons potentially saved 5,175 tonnes of carbon dioxide emissions last year by buying and selling on the app – which is the equivalent amount of emissions as driving around the world in a standard car 574 times or driving to the moon 60 times.

Pros Of Decluttering And Second-hand

Expert tips to wardrobe spring cleaning. Ph. Victoria Borodinova, PexelsPhoto by Victoria Borodinova, Pexels

Decluttering is a satisfying and healthy habit to gain more space and clear our mind in one go. It often starts from clothing and it ignites a green renovation. Giving away, or re-homing pre-owned clothing contributes to a circular economy; while buying second-hand translates into saving in gas emission, usage of water and wastage during the production chain. From January 2021 to March 2021, Shpock data saw the number of fashion items sold on its website increase by a third on average (33%) and future predictions show that by shopping on marketplaces, Britons could be potentially saving 1.2 million tonnes of plastic, 7.8 million tonnes of steel and 0.7 million tonnes of aluminium.

How to organise your wardrobe. Ph. Rachel Claire, PexelsPhoto by Rachel Claire, Pexels

Interiors therapist Suzanne Roynon shares her top tips and tricks on how to carry out a sustainable spring clean:

  1. 'Give yourself time and focus on items not bringing you joy. Spring cleaning the wardrobe isn’t a ten-minute job, but when you get it right, you’ll save yourself countless hours in the months and years to come. Take everything out of your wardrobe and pile it on the bed. This is where you get totally honest about each item; does it remind you of anything unhappy, disappointing, hurtful or bring you down in any way?'
  2. 'Always Think Sustainably - give pre-loved items a new home. When it comes to letting your unwanted clothes and possessions go, use marketplaces to sell items on, they have a huge array of buyers and it's also a great way to earn money. Never send stuff to a landfill.'
  3. 'Tackle drawers, shelves and anywhere else you keep foldable clothes. Follow the same principles to assess how they make you feel and if anything does not make the grade, let it go. Do the same with accessories, jewellery, gadgets, and products – anything you don’t use isn’t serving you and it’s taking up space.'
  4. 'Time to organise and clean - give the items you're keeping a fresh space. Before putting anything away, vacuum and give every drawer and cupboard a wipe down with a suitable cleaning product inside and out. Your clothes deserve a fresh, clean space and so do you!'
  5. 'Think about the clothes-hangers you use. The brain responds well when things are ordered, so using hangers which match rather than a jumble of odd shapes and colours is a simple mind-hack as well as being visually rewarding.'
  6. 'Order your wardrobe. Hang clothes so items of the same type are together and sort them by length; that way you’ll know exactly where to find your perfect outfit every day. This method makes putting away laundry much more straightforward and your eye will appreciate the organisation each time you open the door.'

The 'three Rs' rule never fails: reduce, reuse, recycle.

 

Original data by The Red Brick Road

Published in Blog
Friday, 28 May 2021 11:24

NoLoGo: natural fabrics, ethical fashion

Years of experience in the fashion industry and uncountable travels nourish NoLoGo, an independent clothing brand with ethics and artisan detailing at the heart launched by renowned designer Tina Malhamé.

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Media and retails are moving toward a more inclusive plan of action to reflect different backgrounds, stories and needs. Finally, the premium market is following the same route with the arrival of Untapped Creatives at Selfridges.

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Monday, 17 May 2021 12:35

POPS&LO: slow-fashion, timeless womenswear

The independent fashion galaxy has a new star shining today: POPS&LO. Born out of the pandemic stillness, this 100% British brand feels like a gust of spring air. Although young, this local brand has a clear vision in mind: empowering every woman to feel feminine and confident every day with unique garments made to order.

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