Tuesday, 26 October 2021 12:35

Boost your highlights with Pro:Voke new range

Pro:Voke, the award-winning creator of UK’s #1 Purple Shampoo “Touch of Silver”, is introducing its new Highlight Boost range.

Published in Beauty
Wednesday, 20 October 2021 12:14

Beauty Trends Forecast from Fashions Finest's LFW

In the scenographic surroundings of St John's in Hyde Park, Fashions Finest's editorial team had a privileged sight on current trends and next Spring/Summer beauty forecast.

Fashions Finest LFW nail art trends. Nails by Julie Bryan. Ph. Valentina ChiricoNail art by Julie Bryan & team. Images by V. Chirico

Fashions Finest followed the makeup, hair styling and nail art teams during its LFW showcase to explore this season's most buzzed beauty trends. We had a look at what we should expect for next season, all in the making of the show.


A good old flick through popular magazines would be enough to stay up-to-date with the latest trends. What if you could have a close encounter with the style-makers and learn from the experts? Fashions Finest followed the teams led by Michelle Strain, Julie Bryan, and Amy Tasker on this mission. We popped behind the scenes during Fashions Finest's London Fashion Week event for a preview of next Spring/Summer trends and steal the best for your autumnal look straight from the catwalk.

Fashions Finest LFW SS22 hairstyle trends - 20s' finger waves. Hair styling by Amy Tasker &  team. Ph. Valentina ChiricoSS22: a 20s' touch with finger waves. Amy Tasker & team.

The warmer season will see sweet hairstyles doing their come back. 'I would expect to see volumised bouffants with textured raw hair keeping the hair feeling and looking natural, sleek wet hair with styled baby hair on the forehead giving a fresh youthful appearance and finger waves to create the 1920s' glamorous timeless appeal' says Amy Tasker, lead hairstylist.

Streetstyle and low-maintenance updos are totally in these autumn and winter months, helping us to be ready in a snap. In fact, 'the 70's shaggy look is back with the grown out middle-parted bangs and invisible layers. Box braids are really popular right now as well as random plaits throughout the hair', continues Amy.

Fashions Finest LFW behind the scene latest beauty trends. AW21 hairstyle trends. Amy Tasker & team. Ph. Valentina Chirico

If you feel it is time to make a change with a new hair colour, pick yours from the warm palette of the moment. 'The seasons most anticipated colours are Caramel, Honey and Gold adding more warmth into the hair. For brunettes, it's definitely Espresso and Chocolate creating more of richer look and image.' This is the expert's advice.

Whether is autumn or springtime, the very essential for your makeup look is within you: 'I think always - for every season - is just a really good skin', international makeup artist from AOFM London Michelle Strain recommends. 

Fashions Finest LFW beauty trends. Makeup by Michelle Strain & AOFM team. Ph. Valentina ChiricoSS22 makeup: bright colours. Makeup by Michelle Strain & AOFM team

The makeup seems to reflect the natural colour surrounding us, as Michelle continues: 'I think we are definitely going to get more, richer colours like very bright lips with deeper tones.'

In Spring/Summer 22, the inspiration for your makeup is just outside the window with 'pastels, beautiful pretty blossom type of colours, because this is obviously what comes through with the clothing. Nice pastel pinks, peachies, blues for the eyes. Just really nice, pretty colours.'
If the next season's colour scheme comes from Mother Nature and our refreshed wardrobe, you need to know that 'definitely just a nice, glow, fresh healthy skin is always the way forward'.'

Fashions Finest LFW behind the scene. Ph. Valentina Chirico

In winter/autumn nails tinge in sobriety. Julie Bryan, celebrities nail technician notices that 'people wear a lot of black in the autumn and winter. So I think the colour scheme, what we've done here today, will match autumn/winter and spring/summer. So we've got nudes: nude is going to be big as well. Loads of nudes.' As the days brighten up, so your nails do with 'a lot of neons again. They started to creep back in just as we went into lockdown. Lots of bright colours, which will be showcased in all fashion week.'

The models were sporting a rainbow of neons paired with gemstones applied as finger jewels. Without glue and rhinestones, this nail art is the idea to steal if you have some spare time for it! 'We've done the nails on the trend, so you have different neons on each end of the nail, painstakingly done', proudly points out Julie.

Fashions Finest LFW behind the scene beauty trends. Ph. Valentina Chirico

Every season has its colour but also its shapes too! This Autumn/Winter sees a drastic - very welcomed - change: 'coffins - some people call it coffins, some people call it 'ballerina' - that sort had its day, the nail trend that a lot of celebrities is going for is coming away from the acrylics and going more for the natural nail look.'

The beauty of nail art is in its everchanging nature, like the weather in the UK: 'the trend with nail art changes monthly, basically, so we had the mirror nails come and go, the chrome nails come and go. So it's using your own knowledge and your artistry... Just go with the flow! Don't make it too hard.'

Go with the flow, embrace natural shades and an effortless approach to hairstyling. Could you believe the catwalk was radiating so much naturalness?

More from our LFW behind the scenes? Follow Fashions Finest on Instagram.

Published in Blog

Born to perform - thanks to its theatrical founders - AKT, an upmarket natural deodorant, is hitting all the right notes as it secures £1.5 million in funding from Stonebridge, the digital-first consumer brand investment firm headed up by DTC entrepreneur James Cox. 

Published in Beauty
Thursday, 14 October 2021 08:15

Pantene In Partnership With Lucy Edwards

Lucy Edwards announced as Pantene’s new ambassador working in a partnership to foster Inclusivity and accessibility in the beauty industry.

Published in News
Wednesday, 06 October 2021 21:07

British Entrepreneur Takes on Global Online Giants

British tech entrepreneur Tej Randeva has issued a warning to global online shopping giants Amazon and eBay as he launches a site that threatens to transform sales opportunities for small businesses.

Published in News
Wednesday, 06 October 2021 19:20

Tis the season For The PLT Beauty Advent Calendar

With Christmas only 3 months away it has never looked so good.

PLT beauty advent calendar result

The PrettyLittleThing Beauty Advent Calendar is back and bigger than ever for 2021.

 A total sell-out last year, this 24-day calendar is perfect for yourself or your bestie this festive season.

Packed full of must-have beauty essentials, you’ll find all the lust-worthy skin and makeup products that will keep you glowing through the holiday season. Featuring goodies from your favourite brands including Morphe, Pixi, Bondi Sands, Illamasqua, Star Skin, Eyeko and PLTSkin, you’ll be spoilt for choice.

caledar bigger result

Being the beauty queen you already are, you’ll have 24 reasons to pamper yourself every day and why not? With a value of £204, you can buy all of this for £55.

‘Tis the season to shop the PLT Beauty Advent Calendar from 20.09.21 available

Published in Blog

John Bell & Croyden – the renowned pharmacy emporium in London’s Harley Street Medical Area– is delighted to launch the first ever Lashilé pop-up gummy vitamin bar designed to help people support their wellbeing using delicious products.



Published in News

Gen Z' taste for ethically made and second-hand fashion will boost the UK economy. Our economy will receive up to £121.9M boost from students during Fresher’s month, fuelled by a record number of accepted University applicants.

Published in News
Thursday, 30 September 2021 11:20

jane iredale for Breast Cancer Awareness Month

The skincare and makeup brand jane iredale is introducing a limited-edition product in support of Breast Cancer Awareness Month with 100 % of profits donated to Against Breast Cancer.

Published in Beauty
Thursday, 30 September 2021 11:17

Pink Tax - What's It All About?

Over half of women (55%) in the UK do not understand what ‘the pink tax’ is and the impact it could have on their bank balance.

Published in News
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